Hospice Marketer / Liaison

Guardian Angel Home Care Inc.•Rochester Hills, MI

11h•$45,000 - $80,000•Onsite

About The Position

Guardian Angel Home Care is hiring a Hospice Marketer / Liaison for a 100% field-based, in-person healthcare sales and community education role in Rochester Hills, Michigan. The position involves visiting hospitals, skilled nursing facilities, assisted living communities, physician offices, and palliative care clinics; building relationships with healthcare professionals; and educating referral sources, patients, and families about hospice services. The liaison helps guide families through end-of-life care transitions and coordinates with clinical and intake teams to support timely admissions. The role may be full-time or part-time. Full-time hours are Monday through Friday, 8:30 AM to 5:00 PM, with an expected 12–15 in-person stops per day. Part-time hours are flexible within business hours, typically 8:30 AM to 1:00 PM, with an expected 6–8 stops per day. Compensation is a $45,000–$70,000 base salary plus an uncapped performance bonus. Mileage reimbursement, training and ongoing support, and career advancement opportunities are also offered.

Requirements

Prior experience in hospice marketing, healthcare sales, liaison work, or home health is required.
Strong understanding of hospice eligibility, Medicare guidelines, and discharge planning workflows.
Excellent communication, active listening, and relationship-building skills.
Ability to handle sensitive conversations with empathy and professionalism.
Valid driver's license and reliable transportation.

Nice To Haves

CRM experience preferred.

Responsibilities

Develop and nurture referral relationships with hospitals, skilled nursing facilities, rehabilitation centers, assisted living facilities, and physicians.
Educate healthcare professionals, patients, and families about hospice eligibility, Medicare guidelines, early hospice intervention, symptom management, and supportive care benefits.
Coordinate with clinical leadership, intake coordinators, and the clinical intake team to support patient evaluations and smooth, prompt admissions.
Manage an assigned territory strategically to drive consistent referral growth.
Visit referral sources and meet daily field outreach expectations.
Maintain relationships with existing referral partners and develop new referral streams.
Document marketing and liaison activity accurately using CRM software.
Represent Guardian Angel Home Care with empathy, professionalism, and integrity.