Hospice Marketer / Community Liaison – Full-Time

Concho Hearts Hospice•Lufkin, TX

About The Position

Concho Hearts Hospice is seeking a motivated, outgoing, relationship-driven Hospice Marketer / Community Liaison to grow the organization’s presence throughout Lufkin, Angelina County, and surrounding communities. This full-time role focuses on building trusted partnerships with healthcare referral sources, educating professionals and community partners about hospice services, and connecting patients and families with compassionate hospice care. The position involves managing an assigned territory, developing marketing plans, tracking referral activity, and working toward growth goals while following ethical and compliant marketing practices. The role includes travel throughout the assigned territory and offers a competitive salary, performance-based incentives, and mileage reimbursement.

Requirements

  • Strong communication, networking, and relationship-building skills.
  • Self-motivated, outgoing, organized, and results-driven.
  • Able to work independently and manage an assigned marketing territory.
  • Ability to identify growth opportunities and consistently follow through.
  • Professional, positive attitude and genuine passion for helping others.
  • Valid driver's license, reliable transportation, and current auto insurance.
  • Ability to travel throughout the assigned territory.

Nice To Haves

  • Previous hospice or healthcare marketing experience.
  • Experience developing referral relationships with physicians, hospitals, and healthcare facilities.
  • Familiarity with Lufkin, Angelina County, and surrounding healthcare communities.
  • Understanding of hospice referral development and interest in building genuine community relationships.

Responsibilities

  • Build and maintain relationships with physicians, hospitals, skilled nursing facilities, assisted living communities, and other healthcare referral partners.
  • Identify referral opportunities and develop strategies to increase hospice awareness and appropriate admissions.
  • Represent Concho Hearts Hospice throughout Lufkin and surrounding communities.
  • Educate healthcare professionals and community partners about hospice services and eligibility.
  • Conduct regular visits and follow-ups with referral sources.
  • Develop and manage a consistent marketing schedule and territory plan.
  • Collaborate with clinical and leadership teams to support a positive referral and admission experience.
  • Participate in community events, networking opportunities, and educational presentations.
  • Track referral activity, maintain accurate records, and communicate marketing progress.
  • Work toward established growth goals while maintaining ethical and compliant marketing practices.

Benefits

  • Competitive salary.
  • Performance-based incentives.
  • Medical insurance through BCBS.
  • Dental insurance through BCBS.
  • Vision insurance through BCBS.
  • 401(k) with company match.
  • Paid time off.
  • Paid holidays.
  • Mileage reimbursement.
  • Supportive leadership team.
  • Opportunities for professional growth.
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