Senior Marketing Manager

Avient
Hybrid

About The Position

Supporting the specialty engineered materials (SEM) business within Avient, the High Performance Computing (HPC) Market Development Manager is responsible for identifying growth opportunities and customer targets; building high, wide and deep customer connections; selling Avient value; driving new specifications; managing projects start to finish; and ultimately contributing to the closing of new, profitable business by focusing on HPC applications including high speed connectors, fiber optic cable, power cable, and cooling solutions designed for Data Centers and Broadband Networks (including 5G). This individual is a thought leader who performs independently and has demonstrated the ability to influence peers and higher levels in organizations (external and internal). This individual will collaborate with sales leadership, technology leadership, marketing, and sales teams globally to achieve business objectives. Location: remote or hybrid. Our purpose at Avient Corporation is to be an innovator of materials solutions that help our customers succeed, while enabling a sustainable world. Innovation goes far beyond materials science; it’s powered by the passion, creativity, and diverse expertise of 9,000 professionals worldwide. Whether you’re a finance wizard, a tech enthusiast, an operational powerhouse, an HR changemaker, or a trailblazer in materials development, you’ll find your place at Avient. Join our global team and help shape the future with sustainable solutions that transform possibilities into realities. Your unique perspective could be the key to our next breakthrough! We believe that all of our global employees are leaders and that the six most important behaviors for driving our strategy and culture are the same no matter if an employee is a leader of self, a leader of others, or a leader of the business. By playing to win, acting customer centric, driving innovation and profitable growth, collaborating seamlessly across Avient, and motivating and inspiring and developing others and yourself you will accelerate your ability to achieve Avient’s strategic goals, to meet our customer needs, and to accomplish your career goals. At Avient, we believe a wide variety of thoughts, ideas and backgrounds gives us the creativity to be successful in a rapidly changing world. In support of this, we stress equality of opportunity for all qualified individuals in accordance with applicable laws. Decisions on hiring, promotion, development, compensation or advancement are based solely on a person’s qualifications, abilities, experience and performance. Avient is an equal opportunity employer. We maintain a policy of non-discrimination in providing equal employment to all qualified employees and candidates regardless of race, sex, sexual orientation, gender identity, age, color, religion, national origin, disability, genetic information, protected veteran’s status, or other legally protected classification in accordance with applicable federal, state and local law. If you need an accommodation because of a disability to complete an online application, please contact the Avient HR Team by emailing, [email protected].

Requirements

  • Demonstrated ability to influence peers and higher levels in organizations (external and internal)
  • Ability to collaborate with sales leadership, technology leadership, marketing, and sales teams globally
  • Ability to translate customer needs collected through VOC into product solutions activity

Responsibilities

  • Develop account relationships
  • Identify specialty polymer and fiber opportunities in the High Performance Computing market, along with other emerging Data Infrastructure and Connectivity markets to drive market development activities and profitable growth
  • Drive business growth through voice of customer (VOC) and new material specifications
  • Support market development programs for new markets and/or penetration of existing markets to capture adjacent and/or new opportunities
  • Own key linkage between customer, business, and technology
  • Lead cross-functional teams (sales, customer service, marketing and technical functions) to accelerate and drive profitable growth with targeted accounts
  • Collaborate globally and across business units to achieve win-win growth
  • Manage strategic relationships, cultivate new alliances, and monitor competitive activity
  • Conduct executive marketing / sales calls to establish and maintain customer contact, identify customer needs, promote sales efforts, evaluate market trends, and develop business within target accounts and industries
  • Establish a linkage between the customer’s business strategy and Avient’s capabilities; develop product roadmaps for strategic accounts
  • Conduct market research and analysis to track future marketplace trends, customer needs, competitive data, as well as product / service performance and acceptability
  • Translate customer needs collected through VOC into product solutions activity
  • Develop deep understanding of and share knowledge of key markets, players within these markets, target applications, requirements, trends, and needs as well as Avient’s potential
  • Develop and implement market- and account-specific strategies and growth plans
  • Provide feedback on resource needs and emerging opportunities
  • Recommend to Marketing and Product Management changes in Avient product / service offerings by evaluating product results and competitive developments
  • Support development of the strategic plan, annual operating plan and marketing plan
  • Implement the strategic marketing direction with plans to address industry trends, competitive positions and specialization strategy
  • Support the development of business unit and corporate marketing training programs

Benefits

  • Equality of opportunity for all qualified individuals in accordance with applicable laws
  • Non-discrimination in providing equal employment to all qualified employees and candidates regardless of race, sex, sexual orientation, gender identity, age, color, religion, national origin, disability, genetic information, protected veteran’s status, or other legally protected classification in accordance with applicable federal, state and local law
  • Accommodation for disability to complete an online application
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