About The Position

The Healthcare Sales Director, described in the job posting as the Marketing Outreach & Enrollment Director, is a member of the leadership team at a nationwide PACE (All-Inclusive Care for the Elderly) provider. The organization helps seniors continue living in their homes and communities. This director guides the Outreach and Enrollment Team and builds collaborative relationships across the organization, with the interdisciplinary team (IDT), and with external stakeholders to promote the organization’s values, culture, and mission. The role directs marketing, outreach, community engagement, intake, and enrollment activities; drives census growth and process efficiency; oversees team performance and reporting; develops referral-source relationships; maintains enrollment coordination with DHCS; manages the department budget; and reports key metrics to executive teams. The position is based in North Hollywood, California, with relocation available. The stated base salary range is $145,399–$160,000 per year, plus bonus, and the posting also advertises a $15,000 sign-on bonus after six months of employment.

Requirements

  • At least five years of supervisory experience.
  • Strong knowledge of and experience with Salesforce and Microsoft Office.
  • Experience leading in a data-driven organization and using reports and data to prioritize and oversee people and projects.

Nice To Haves

  • Bachelor’s degree in a relevant field; an additional five years of relevant management experience may be substituted.
  • At least two years of experience in senior healthcare services growth or enrollment.

Responsibilities

  • Meet gross and net census growth goals.
  • Direct and coordinate marketing, outreach, and community engagement activities.
  • Direct and coordinate intake and enrollment processes, including implementing process improvements to increase efficiency and conversion.
  • Track, oversee, and report on team performance, including leads, home visits, enrollments, eligibility statuses, and daily, weekly, and monthly use of Salesforce.
  • Establish strategies and maintain relationships with referral sources, including senior housing, physician groups, hospitals, post-acute facilities, and community organizations within the market.
  • Maintain a working relationship with DHCS to support seamless enrollment workflows, adhere to timelines, and ensure compliance with DHCS and CMS guidelines and policies.
  • Develop the department budget and direct performance to budget.
  • Collaborate with executive teams to report key metrics and proactively address problems.

Benefits

  • 401(k) match.
  • Healthcare coverage.
  • A broad range of other benefits.
  • $15,000 sign-on bonus after six months of employment.
  • Commission compensation.
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