Head of Retail & Brand Commerce

Proper Hospitality Careers•Santa Monica, CA

4d•Hybrid

About The Position

Proper Hospitality is seeking a Head of Retail & Brand Commerce to build and lead a distinctive retail business across its portfolio of hotels, resorts, residences and clubs. This role is not a traditional hotel retail position. It requires someone with a strong point of view on luxury, fashion, design, wellness, beauty, home, travel, and culture who can translate the Proper brand into compelling retail experiences and products. The role integrates three key areas: curation and merchandising, Proper-developed products, and e-commerce. The Head of Retail & Brand Commerce will be responsible for curating exceptional third-party brands, developing Proper-branded products and collaborations, building the e-commerce business, and driving the overall financial performance of the retail platform. The opportunity is to build a retail platform that strengthens the Proper brand while developing into a meaningful and growing business.

Requirements

Approximately 10+ years of experience in luxury retail, fashion, lifestyle, beauty, home, hospitality or another relevant consumer business
Meaningful experience building or growing a brand
Merchant with exceptional taste
Strong instincts around product, brands and culture
Brand builder and entrepreneur
Commercial acumen, comfortable owning financial performance and balancing creativity with strong business judgment
Hands-on builder, comfortable developing the vision and doing what is required to bring it to life
Ability to lead, connect, and build the right resources across merchandising, product development, and e-commerce

Nice To Haves

Deeper experience in one of the following areas: curating an assortment and identifying emerging brands, developing a Proper product from concept to market, or thinking commercially about product performance both physically and online.

Responsibilities

Build & Execute the Proper Retail Strategy
Develop and execute the assortment, merchandising and commercial strategy for retail across the Proper portfolio
Translate brand vision into compelling retail assortments and experiences appropriate to each hotel, resort and club
Curate Best-in-Class Brands
Identify and build relationships with leading and emerging brands across fashion, accessories, beauty, wellness, home, design, travel, sport and lifestyle
Create assortments that feel highly edited, culturally relevant and distinctly Proper
Build Proper-Branded Products
Develop products that extend the Proper experience beyond the hotel and have the potential to become meaningful consumer businesses
Identify where Proper has the strongest brand relevance and commercial opportunity, and lead the development of signature products, merchandise and collaborations
Develop Brand Collaborations
Create distinctive collaborations with designers, artists, fashion brands, wellness companies and other culturally relevant partners
Develop partnerships that strengthen the brand, create excitement and introduce Proper to new audiences
Build E-Commerce
Lead the growth of Proper's digital retail business and create a compelling online expression of the Proper retail experience
Partner with internal teams and outside resources to build the platform, merchandising, customer experience and commercial strategy
Build a Strong Retail Business
Own the commercial and financial performance of Proper's retail platform
Develop a clear understanding of what products, brands and categories resonate with guests and customers, and continually refine the business based on performance, opportunity and brand relevance

Benefits

Culture of Growth & Belonging
Guided Skills Development
Diversity, Equity, Inclusion & Belonging
Community Engagement
Comprehensive Health Coverage (Medical, dental, and vision plans)
Wellness Access (Company-subsidized memberships with Equinox and ClassPass, wellbeing workshops, mental health resources)
Employee Assistance Program (EAP)
Paid Time Off (Flexible PTO plus 11 paid holidays)
Paid Parental Leave
Flexible Work Practices (Hybrid schedules for eligible roles)
401(k) Program (Company match of 50% of employee deferrals, up to the first 4% of eligible compensation)
Employer-Paid Life & Disability Insurance
Financial Education
Hotel Stay Benefits (75% off BAR)
Design Hotels Partnership (50% off participating Marriott Design Hotels)
Dining Discounts (75% off food & beverage at all Proper Hospitality outlets)
Lifestyle Perks (Complimentary or subsidized parking, cell phone reimbursement, exclusive hospitality and retail discounts)