Head of Field Marketing

Frame Security•New York City, NY

6d•Remote

About The Position

Frame Security is seeking a highly driven, hands-on Head of Field Marketing to establish and scale its field marketing program. This role is for a startup-minded marketer who can build programs from scratch, execute flawlessly, and create meaningful engagement opportunities with security leaders to drive brand awareness, pipeline growth, and revenue. The position requires exceptional operational discipline, including budget management, lead source attribution tracking, and clear project planning and stakeholder communication. An understanding of the cybersecurity industry landscape is crucial for recommending valuable conferences, communities, sponsorships, and executive programs. Success requires a blend of strategic vision and operational rigor.

Requirements

4+ years of B2B field marketing experience
Deep understanding of the cybersecurity ecosystem and buyer landscape
Proven experience driving pipeline-generating marketing programs and showing event ROI to executive leadership.
Ability to travel and be onsite for key events.
Strong project management and operational execution skills.
Ability to manage multiple priorities in a fast-paced startup environment.
Excellent communication and stakeholder management skills.
Highly detail-oriented with exceptional follow-through.

Responsibilities

Own and execute Frame's field marketing strategy, including conferences, trade shows, executive dinners, roundtables, customer events, and partner events.
Own and manage event execution end-to-end, including vendor coordination, logistics, travel, booth design, swag, signage, attendee experience, and post-event follow-up.
Drive pipeline generation through creative field marketing initiatives and close partnership with Sales and Partner teams.
Leverage cybersecurity industry knowledge to recommend the highest-impact events, communities, and sponsorship opportunities.
Collaborate with GTM Systems & Tools teams to ensure accurate lead capture, attribution, campaign measurement, and event ROI.
Manage budgets, timelines, project plans, and reporting with exceptional attention to detail.
Coordinate across Sales, Marketing, Leadership, customers, and partners to meet deadlines, obtain necessary feedback, approvals, and decisions, and ensure seamless alignment and execution.
Equip sales teams with the information, resources, and logistics they need to maximize event success.
Continuously test new ideas, event formats, and engagement strategies to strengthen Frame's presence within the cybersecurity community.