Head of Events & Content for Dreem

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7d•Remote

About The Position

Dreem is seeking a Head of Events & Content for their US-based AI immigration platform. This is a senior individual contributor role within the Marketing team, responsible for scaling and owning the company's AMA program, webinars, and events. The role involves turning events into a consistent stream of content and measurable pipeline, leveraging AI tools for efficiency, and managing relationships with community leaders and contractors. The position requires a strong understanding of performance marketing metrics and the ability to operate independently in a fast-paced, high-context environment.

Requirements

Fluent English proficiency.
Proven experience running AMAs, webinars, or similar community/events end-to-end (outreach, coordination, execution, follow-up).
Strong cold outreach skills to engage industry experts and community leaders.
Understanding of performance-driven marketing metrics (ROI, CAC, CPSQL) and their contribution to pipeline generation.
Hands-on experience with AI tools (e.g., Claude, Cursor, agents, automations) for speed and quality improvement.
Strong ownership mindset with the ability to manage multiple parallel priorities independently.
Ability to operate in a fast-paced, high-context environment with shifting priorities and minimal structure.
Excellent communication and collaboration skills for working with internal teams, contractors, and external stakeholders.

Nice To Haves

Experience working with US influencers or global industry experts.
Understanding of LinkedIn content dynamics.
Experience in high-ticket B2C sales or legal/immigration services.
Experience building automation workflows (Make, Zapier, n8n) or AI agents beyond basic usage.

Responsibilities

Own the AMA program end-to-end, including community AMAs, Reddit AMAs, and expert-led sessions.
Source and confirm community leaders, manage outreach, relationships, and budget for community owners and leaders.
Expand existing AMA formats and launch new ones based on signal.
Run webinars as a secondary format, with full-cycle ownership from speaker sourcing to follow-up.
Focus webinar content on sessions with well-known experts to drive reach and partner distribution.
Develop a post-event content engine to turn AMAs and webinars into a stream of content across social channels (LinkedIn, Twitter/X, etc.).
Build a system for consistent content capture, formatting, and distribution.
Transform events into ongoing conversations, content flows, and measurable pipeline.
Utilize AI tools and agents to accelerate outreach, research, and content production.
Build and manage AI-powered workflows that deliver measurable impact.
Critically review AI outputs and ensure quality.