Head of Enterprise Marketing

Photoroom • New York, NY

7d • $150 - $250 • Remote

About The Position

Move from testing marketing channels to delivering the marketing engine to scale Photoroom's B2B business from $5M to $30M+ ARR in 18 months, ultimately reaching $100M. Build leadership position in imaging solutions for e-commerce companies of all sizes.

Requirements

• 8-10+ years in B2B growth/marketing
• Cross-Functional Leadership & Stakeholder Alignment – Proven success collaborating with sales, revenue operations, product, leadership, and brand/creative teams to align on account goals, messaging, and pipeline targets.
• Data-Driven Marketing & KPI Ownership – you have put in place targets and KPIs including event and ABM performance, optimizing channels, and tying your marketing activities directly to pipeline and revenue outcomes.
• Built or scaled enterprise marketing with focus on sales qualified pipeline for with multiple channels and 2x+ growth
• Led demand generation from <$5M to $30M+ ARR
• Track record of 2x+ ARR growth through enterprise and ideally self-serve SaaS
• Experience in both Product Led Sales and sales-led motions
• Built or scaled B2B demand engine with both self-serve and enterprise

Nice To Haves

• Partnered with Product on PLG loops
• Worked in retail or ecommerce marketing
• Experience in B2B within B2C organization
• Contributed to and iterated on pricing strategies
• 2+ year tenures in relevant roles

Responsibilities

• Lead the go to market strategy and deliver the growth & marketing execution for the sales-enabled, large enterprise business by delivering a high quality sales qualified lead pipeline & sales enablement and contributing to overall marketing & growth including brand initiatives.
• Product marketing & sales enablement: Build ICPs, positioning, customer industry pages, enable sales with assets and case studies [team member in place]
• Account based marketing and events: Develop strategy & execute for top accounts including through owned and 3rd party events collaborating closely with sales [hiring in progress]
• Demand Generation: Grow top of funnel through content and paid marketing [growth marketing headcount planned]
• Product-Led Growth & Sales Assist: develop pipeline by identifying and improving experience for leads who test the product and developing other product-related growth initiatives [dotted line report in growth team]
• Measurement & operations: Partner with Revenue Operations to build scoring model, funnel, reporting and other RevOps related initiatives
• Team Building: Hire, coach and inspire lean GTM squad focused on sales-enabled and broader Growth & Marketing team

Benefits

• Regular team gatherings, including in-person onboarding in Paris (1-2 weeks), yearly company offsite and team retreat, quarterly in-person meetings (monthly during probation period), and social events like winter party and hackathons.
• 30 days annual leave plus local public holidays
• Competitive equity package with stock options/BSPCE, giving you ownership in our growing company
• €1000 one-time home office grant OR €400 per month co-working space stipend
• €1,000 annual learning and development budget for training, courses, books, and skill development
• Private health insurance
• Access to personalized mental health support, including 1:1 sessions with therapists or coaches, self-care tools, and well-being resources via MokaCare
• Sports and cultural activities reimbursement
• Relocation support available if require move to New York, including apartment finding.

What This Job Offers

• Job Type: Full-time
• Career Level: Executive
• Education Level: No Education Listed