Head of Business Development

Playnetic•Capon Bridge, WV

About The Position

The Head of Business Development drives new business through direct sales and partnerships with iGaming operators, aggregators, platforms, and white-label providers. The role manages commercial relationships from initial outreach through negotiation, signing, and go-live, combining territory planning with hands-on selling. The primary focus is unregulated European markets, alongside opportunities in the UK. The role works directly with the Chief Commercial Officer on territory development and partnerships, and remains involved beyond contract signature through customer launch and revenue growth. It also coordinates internally to support implementations, tracks pipeline and forecasts, and represents the company at industry events and customer meetings.

Requirements

  • At least three years of relevant experience in business development, sales, or partnerships within iGaming or a closely related B2B sector.
  • Proven success acquiring customers and closing commercial agreements.
  • An established industry network and the ability to develop productive commercial relationships.
  • Strong negotiation, presentation, and relationship-management skills.
  • Ability to translate customer requirements into commercially viable proposals.
  • Experience managing a sales pipeline, maintaining CRM records, and preparing forecasts.
  • Strong organisational skills and consistent follow-through across negotiations and customer launches.
  • Fluent English.
  • Willingness to travel internationally for industry events and customer meetings.

Nice To Haves

  • Additional European languages.

Responsibilities

  • Develop and execute a territory development plan with the Chief Commercial Officer.
  • Identify and qualify prospective customers by assessing their requirements, business models, and commercial potential.
  • Generate opportunities through targeted outreach, referrals, existing relationships, and industry events.
  • Monitor competitor products, pricing, partnerships, and customer demand to inform commercial priorities.
  • Own the full sales cycle, from prospecting and discovery through proposals, negotiation, and closing.
  • Present products and services clearly and tailor proposals to customer requirements.
  • Negotiate pricing, fees, and contract terms within agreed commercial parameters.
  • Develop partnerships with aggregators, platform providers, and other businesses that can generate repeat opportunities.
  • Agree partnership plans covering introductions, integrations, and customer launches, and monitor their commercial performance.
  • Coordinate with onboarding, technical, operational, and account management teams to turn signed agreements into active customers.
  • Ensure clear handovers, implementation plans, and internal ownership, escalating obstacles that could delay launch.
  • Maintain relationships with acquired customers alongside Account Management, identifying opportunities to expand product adoption and revenue.
  • Monitor early customer performance and share structured feedback with Product and Operations.
  • Maintain accurate CRM records, including opportunity values, sales stages, activity, and next steps.
  • Provide weekly pipeline updates and monthly forecasts to the Chief Commercial Officer.
  • Deliver agreed acquisition, revenue, and go-live targets, reporting progress and risks.
  • Support Finance in validating customer attribution and incentive calculations.
  • Represent the company at conferences, exhibitions, and customer meetings, and collaborate with Marketing on campaigns and sales materials.

Benefits

  • Commercial ownership from initial prospecting through customer launch and growth.
  • Direct collaboration with the Chief Commercial Officer on territory development and partnerships.
  • Exposure to operators, aggregators, platforms, and white-label providers across international iGaming markets.
  • Opportunity to influence commercial priorities through customer feedback and market intelligence.
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