Head of Brand Strategy & Chief of Staff

JPMorgan Chase & Co.•New York, NY
•$133,000 - $195,000

About The Position

As a Vice President in Brand, this role leads strategic planning and the operating rhythm for the Office of the Global Chief Brand Officer. It connects insights, business priorities, brand architecture, creative ambition, and investment decisions into a focused agenda, translating complex inputs into decision-ready recommendations and mobilizing senior stakeholders and cross-functional teams to deliver measurable outcomes. The role develops Brand’s strategic framework, value propositions, and operating principles; advises the Global Chief Brand Officer; and manages annual and multi-year planning, leadership agendas, executive reviews, milestones, dependencies, risks, decisions, and follow-through. It leads selected brand-wide initiatives, works with the Brand Leadership Team and business and functional leaders to align priorities, and strengthens leadership effectiveness through clear communication, decision-making, and accountability. The position also leads and develops a high-performing team, shapes the Global Chief Brand Officer’s executive communications and thought leadership, and builds working knowledge of Brand and Marketing disciplines and operations. It identifies opportunities to simplify and standardize processes, strengthen internal capabilities, reduce agency reliance where appropriate, and responsibly integrate artificial intelligence into creative development and production. Chase describes itself as a leading financial services firm focused on helping customers and businesses achieve financial goals and building lifelong customer relationships. The role is part of Brand within Marketing & Communications, which shapes the firm’s brand and reputation and develops customer marketing through data, analytics, partnerships, digital channels, and paid media.

Requirements

  • Extensive experience in brand strategy, marketing strategy, management consulting, chief of staff roles, corporate strategy, or closely related disciplines, including advising senior executives.
  • Strong knowledge of brand and marketing fundamentals, including positioning, brand experience, creative strategy, integrated marketing, and measurement.
  • Ability to evaluate operating models, workflows, internal capabilities, agency roles, and emerging artificial intelligence-enabled opportunities with cross-disciplinary fluency.
  • Ability to define strategy and translate it into clear priorities, operating plans, and measurable outcomes across a large, complex organization.
  • Exceptional executive presence, including synthesizing ambiguity, framing choices, writing precisely, and presenting recommendations credibly to senior leaders.
  • Ability to influence across organizational boundaries and align stakeholders with different objectives.
  • Sound judgment and discretion when handling confidential matters, executive priorities, organizational issues, and reputationally sensitive topics.
  • Ability to lead and develop high-performing teams and coordinate effectively across multiple levels of seniority.

Nice To Haves

  • Master of Business Administration in marketing, management, finance, business management, or a related field.
  • Experience partnering closely with brand finance, operations, or investment governance teams.
  • Experience establishing enterprise operating rhythms, such as leadership cadences, executive reviews, milestone tracking, risk management, and follow-through.
  • Experience drafting executive communications for internal and external audiences.

Responsibilities

  • Lead the development and ongoing evolution of Brand’s strategic framework, value propositions, and operating principles to create organizational coherence.
  • Serve as a trusted counselor and thought partner to the Global Chief Brand Officer, providing enterprise perspective, constructive challenge, judgment, and recommendations on priority decisions.
  • Own strategic planning and the management cadence for the Office of the Global Chief Brand Officer, including annual and multi-year priorities, leadership agendas, executive reviews, milestones, dependencies, decisions, risks, and follow-through.
  • Develop decision-ready materials for senior leadership by turning complex inputs into concise narratives, choices, implications, recommendations, and measures of success.
  • Lead selected brand-wide initiatives from definition through implementation, establishing scope, decision rights, resourcing needs, and performance measures.
  • Partner with the Brand Leadership Team to connect customer, category, and insights to brand choices; identify opportunities and risks; and apply them to strategy, experiences, partnerships, creative work, and investment.
  • Partner with business and functional leaders to align firm-level and business-specific objectives, resolve competing priorities, and clarify what should be standardized, adapted, or differentiated.
  • Enable the Brand leadership team by creating shared context, surfacing issues early, facilitating decisions, strengthening communication, and ensuring commitments are explicit, owned, and completed.
  • Lead, coach, and develop a high-performing team and establish direction and accountability across cross-functional teams that may not report directly to the role.
  • Shape the Global Chief Brand Officer’s executive positioning and thought leadership by drafting and refining communications for internal, external, and social forums in the executive’s voice.
  • Build working knowledge of Brand and Marketing disciplines, capabilities, workflows, and interdependencies to identify process simplification and standardization opportunities, strengthen internal capabilities, reduce agency reliance where appropriate, and responsibly integrate artificial intelligence into creative development and production.
  • Define success measures through explicit priorities, decision rights, milestones, owners, and reliable follow-through.
  • Strengthen connectivity across business and functional brand strategies by reducing duplication, clarifying escalation paths, and improving coordination.
  • Improve visibility into Brand-owned initiatives through disciplined prioritization and performance reporting.
  • Advance modern ways of working and leadership culture to improve speed, quality, accountability, collaboration, talent development, and succession readiness.

Benefits

  • Competitive total rewards package, including base salary determined by role, experience, skill set, and location.
  • Commission-based pay and/or discretionary incentive compensation for eligible roles, paid as cash and/or forfeitable equity.
  • Comprehensive health care coverage.
  • On-site health and wellness centers.
  • Retirement savings plan.
  • Backup childcare.
  • Tuition reimbursement.
  • Mental health support.
  • Financial coaching.
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