Head of Affiliate Partnerships

Skillz Inc. • Las Vegas, NV

1d • Onsite

About The Position

The Head of Affiliate Partnerships will own and lead Skillz’s affiliate and creator partnership strategy, driving growth through performance marketing, streamer relationships, and strategic publisher partnerships. This role is responsible for selecting and managing the affiliate platform and supporting attribution, fraud prevention, and payout infrastructure to ensure scalable and efficient operations.
The ideal candidate will negotiate and manage partnerships with top-tier affiliate publishers across CPA, RevShare, hybrid, and NGR-share models while building and scaling Skillz’s streamer and creator ecosystem across platforms including Twitch, Kick, YouTube long-form, and Shorts / Reels. This includes direct relationship management and deal-making with high-impact gaming and entertainment creators.
This leader will oversee affiliate portfolio performance, manage partner concentration risk, and lead strategic business reviews with key partners. In close collaboration with cross-functional teams, including Fraud and Analytics, the role will help implement safeguards against fraudulent acquisition activity and ensure channel quality and compliance.
The Head of Affiliate Partnerships will also own channel-level business performance metrics, including CAC, conversion rates, payback period, contribution margin, and overall partner performance, providing regular reporting and strategic recommendations to executive leadership. As the program grows, this person will play a key role in building and scaling the team to support long-term growth initiatives.

Requirements

• 8-12+ years in US gaming / gambling marketing, with the last 3-5+ years in US sweepstakes, social casino, US iGaming, or DFS affiliate / partnerships work.
• Hands-on history standing up or scaling an affiliate program on Scaleo, Income Access, MyAffiliates, or Cellxpert — with named program metrics (active publishers, affiliate-driven signup share, net CAC, payback) defensible in interview.
• Demonstrable P&L ownership — has reported channel-level contribution margin, payback period, and cohort LTV to a GM / CFO.
• Has hired and managed affiliate / partnerships ICs (2-5 reports).
• Working knowledge of FTC endorsement guidelines, Meta gambling-affiliate registration, Google's Oct-2025 RMG reclassification, and the state-by-state US sweeps operability map.
• Excellent Excel and Tableau skills; SQL is a plus. Comfortable in a warehouse-attribution environment (Snowflake / BigQuery).
• Comfortable in a launch-phase environment with limited playbooks; can build the partnership stack, the deal templates, and the team from scratch.

Responsibilities

• Develop, manage, and optimize relationships with affiliate publishers, gaming creators, and streamer partners to drive player acquisition and revenue growth.
• Negotiate partnership agreements across CPA, RevShare, hybrid, and performance-based compensation models while monitoring partner performance and profitability.
• Oversee the affiliate technology stack, including attribution, tracking, reporting, fraud prevention, and payout systems to ensure operational efficiency and scalability.
• Build and scale creator and influencer programs across platforms such as Twitch, YouTube, Kick, Shorts, and Reels, including outreach, onboarding, campaign management, and performance analysis.
• Monitor and analyze channel KPIs including CAC, conversion rates, retention, payback period, and contribution margin, providing actionable insights and recommendations to leadership.
• Partner cross-functionally with Marketing, Product, Analytics, Finance, and Fraud teams to improve acquisition quality, reduce fraudulent activity, and support overall growth strategy.

Benefits

• 100% coverage for medical, dental, and vision expenses for both you and your dependents
• 401K matching
• Equity incentives
• Pre-tax benefit options
• Meditation and mental health resources
• Physical fitness coaching and classes
• Family planning assistance
• Health and parenting guidance
• Virtual therapy sessions
• Competitive paid time off (PTO)
• Company holidays
• Free breakfast and catered lunches
• Snacks
• Full-size gym with showers
• Commuter benefits
• Insurance
• Team bonding events

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Education Level: No Education Listed