GTM Enablement Program Manager - Solutions & Product

Qualtrics • Dallas, TX

8h • Hybrid

About The Position

The GTM Enablement Program Manager for Solutions & Product works within Qualtrics’ Chief Sales Officer organization and supports the global go-to-market organization across pre-sale and post-sale functions. The role connects Product Management, Product Marketing, and GTM teams, designing structured learning journeys and translating complex platform, enterprise data, and AI capabilities into field-ready playbooks and business value messaging.

The position combines enablement strategy and disciplined program management. It develops learning experiences for different customer-facing roles, facilitates workshops and certifications, coordinates product launches, and evaluates enablement through business outcomes such as ramp time, win rates, pipeline velocity, adoption, and net revenue retention. The role offers broad visibility across GTM leadership and contributes to scalable global standards for product rollouts, technical certifications, and persona-based messaging.

Requirements

• 4–7+ years of dedicated, hands-on experience in sales enablement, technical enablement, or GTM learning design within an enterprise SaaS, data, or platform environment.
• Demonstrated ability to build end-to-end enablement plans, design adult learning journeys, and measure business impact.
• Working knowledge or functional expertise in SaaS platform architectures, enterprise data integration or analytics, and applied AI capabilities.
• Experience enabling multi-role GTM teams, including SDRs, Account Executives, Solution Engineers, Customer Success Managers, and Account Managers, on persona-based selling, industry alignment, and technical solution messaging.
• Strong program management capability for executing complex, multi-stakeholder enablement initiatives on schedule.
• Strong cross-functional stakeholder management skills and ability to partner across Sales, Customer Success, Product, and Marketing leadership.
• Experience delivering dynamic in-person and virtual training with facilitation skills that drive field engagement.

Nice To Haves

• Background in field enablement, pre-sales (Solution Engineering), Customer Success, or Product Marketing.
• Formal background or certifications in curriculum development, adult learning methodologies, or sales methodologies.
• Experience in or knowledge of Market Research, Customer Experience (CX), and/or Employee Experience (EX).
• Bachelor’s degree or equivalent practical experience.

Responsibilities

• Design structured, multi-modal learning paths and field playbooks for platform releases, data capabilities, and AI-driven solution features.
• Map product capabilities to role-specific behaviors for SDRs, Account Executives, Solution Engineers, Services, and other GTM roles.
• Partner with Product, Product Marketing, and GTM leadership to translate product roadmaps into business-ready launches and field certifications.
• Deliver interactive workshops, demo practice sessions, and knowledge checks in person and virtually.
• Manage workstreams and multi-stakeholder initiatives to maintain schedule and consistent global delivery.
• Analyze enablement performance against GTM metrics such as ramp velocity, win rates, demo conversion, multi-product adoption, and net revenue retention.
• Iterate on enablement programs and demonstrate their business impact.

Benefits

• Competitive salary
• Performance bonuses
• Generous 401(k) match
• Wellness reimbursement of $300 per quarter
• $1,800 experience bonus
• Unlimited sick days
• Qualtrics hybrid work model: in-office three days a week and work-from-anywhere flexibility for the rest of the week
• Professional development and skill-building investment
• QGroup communities for support, allyship, and advocacy

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed