GTM Coordinator

myKaarma•Long Beach, CA

7h•$68,742 - $85,928•Hybrid

About The Position

We're looking for a detail-oriented, execution-driven GTM Coordinator who enjoys turning strategy into action. You'll help orchestrate the campaigns, launches, content, events, and systems that power myKaarma's go-to-market engine while building scalable processes that allow our marketing team to grow faster and work smarter. You’ll report to myKaarma’s VP of Marketing and work with Product, Sales, Customer Success, and other cross-functional teams to ensure initiatives are delivered on time, aligned across stakeholders, and executed with excellence. This role is ideal for someone who thrives on execution, enjoys improving processes, and is excited to leverage AI and modern marketing technology to make teams more effective. Success requires strong attention to detail, creative problem-solving, technical curiosity, and a continuous improvement mindset. This isn't a behind-the-scenes marketing operations or administrative role – it's one that directly contributes to myKaarma's growth. Every campaign, launch, event, and workflow you support helps us attract new customers, expand existing relationships, and scale our marketing engine.

Requirements

2–4 years of experience in marketing, communications, project management, or business operations (internships included)
Familiarity with marketing channels and go-to-market tactics
Demonstrated ability to leverage AI tools to improve productivity, streamline workflows, automate repetitive tasks, and enhance the quality and speed of marketing execution.
Strong organizational and project management skills, with the ability to manage multiple priorities and drive initiatives from planning through execution.
Excellent written and verbal communication skills, with strong attention to detail and the ability to collaborate effectively across teams.

Nice To Haves

Experience working in B2B Saas and/or a start-up environment
Experience creating customer-facing materials and content (bonus: familiarity with design tools like Canva or Figma)
Experience supporting virtual or in-person events
Familiarity with marketing automation, segmentation, and campaign reporting

Responsibilities

Support the coordination and execution of go-to-market initiatives, including campaigns, product/feature rollouts, lifecycle marketing programs, and events
Manage project timelines, track deliverables, and help drive cross-functional alignment across marketing and revenue teams
Assist in coordinating and executing campaigns across channels (email, web, content, and sales enablement)
Support event planning and execution, including logistics, vendor coordination, promotional assets, and pre- and post-event outreach
Build, QA, and manage campaign assets within marketing systems (e.g., email platforms, CRM, CMS)
Leverage AI tools to support content development, campaign execution, data analysis, and workflow efficiencies
Collaborate with stakeholders to streamline processes and improve speed and effectiveness of GTM execution
Maintain internal documentation including campaign calendars, GTM plans, and process workflows
Manage branded merchandise for employees (new hire welcome kits, uniforms)