Growth Marketing Manager

NextdeavorSan Francisco, CA
$43 - $54Remote

About The Position

You will own Adobe's organic acquisition strategy for the CPro segment, driving growth through SEO, content marketing, and emerging AI/LLM discovery channels. You will identify high-impact opportunities to increase visibility, attract qualified prospects, and improve organic-sourced signups through a combination of strategic planning, experimentation, analytics, and optimization. Working cross-functionally with Content, Web, Product Marketing, Analytics, and agency partners, you'll develop scalable acquisition programs and establish best practices that drive measurable business outcomes. This is a Remote role (work PST hours). This is a 6 month contract.

Requirements

  • 5+ years of experience in organic growth, SEO, content marketing, acquisition marketing, or growth marketing roles
  • Bachelor's degree or equivalent experience
  • Proven success driving organic acquisition and measurable business outcomes, including signups, conversions, pipeline, or revenue growth
  • Strong expertise in technical SEO, on-page optimization, content strategy, keyword research, and search intent analysis
  • Understanding of how AI-powered search experiences, LLMs, and generative search platforms surface and cite content
  • Experience using SEO and analytics platforms such as Google Search Console, Google Analytics, Adobe Analytics, Ahrefs, Semrush, or similar tools
  • Strong analytical and experimentation skills with the ability to develop hypotheses, design tests, and translate findings into action
  • Ability to work independently and drive initiatives from strategy through execution in a fast-paced environment
  • Excellent project management and stakeholder management skills
  • Exceptional communication and presentation skills with the ability to influence senior leaders through data-backed recommendations

Responsibilities

  • Own and execute Adobe's organic acquisition strategy for the CPro segment across SEO, content marketing, and AI/LLM optimization initiatives
  • Conduct keyword, topic, competitive, and search intent research to identify high-value growth opportunities and inform content strategy
  • Develop and optimize content experiences, landing pages, and website assets to improve organic discoverability and conversion
  • Partner with Content Marketing and Web teams to build and execute an organic growth roadmap aligned with business priorities
  • Develop strategies to increase Adobe's visibility within AI-generated answers, search assistants, and emerging discovery platforms
  • Define and implement measurement frameworks for organic acquisition performance, including traffic quality, signups, engagement, and downstream business impact
  • Design and execute structured experiments to identify the most effective organic growth opportunities and conversion drivers
  • Monitor SEO performance, technical site health, content effectiveness, and organic funnel metrics to continuously optimize results
  • Collaborate with Product Marketing, Analytics, Web, and external agency partners to document and operationalize scalable organic growth playbooks
  • Present recommendations, performance insights, and investment opportunities to senior stakeholders and leadership teams

Benefits

  • health, vision and dental benefits for contract employees
  • Paid sick leave eligibility is contingent on state of residence
  • Optional 401k Plan (excludes employer match)
  • Opportunity to get your foot in the door at a well-established corporation, with potential for extended or permanent full-time employment
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