Growth Marketing Manager

OLIVER Agency - North America•New York, NY

1d•$80,750 - $90,250•Hybrid

About The Position

You'll be the engine behind OLIVER's ABM and nurture efforts in North America, translating pipeline intelligence into targeted, personalized marketing that drives real commercial outcomes. Working across sales, marketing, and executive leadership, you'll ensure our outreach to enterprise prospects is timely, relevant, and measurable. Success means building programs that convert awareness into opportunity — and doing it in a way that sales and leadership can act on.

Requirements

Proven experience in B2B marketing, ideally within an agency or professional services environment
Hands-on experience with ABM platforms and methodologies — 1:1, 1:Few, and 1:Many
Strong working knowledge of HubSpot and Salesforce, including automation, segmentation, and reporting
Confidence building and optimizing nurture workflows based on user behaviour and intent data
Clear, direct communicator — able to present insights and recommendations to senior stakeholders across time zones
Comfortable working independently in a remote, globally distributed team
Proficiency with Gen AI tools to enhance content creation, research, and campaign iteration
Ability to critically evaluate AI outputs and apply human judgment to ensure quality and brand alignment
An agentic approach to problem-solving — able to break down complex briefs into actionable steps and work through them systematically

Responsibilities

Develop and lead ABM strategies for net-new enterprise acquisition across 1:1, 1:Few, and 1:Many tiers
Use account-specific insights and intent data to tailor marketing activity and maximise engagement and conversion
Partner with sales, marketing, and executive stakeholders across NA, EMEA, and UK to align on target accounts and share performance insights
Report on monthly account engagement to senior leadership, translating data into clear recommendations
Own all nurture activity across Cold, Warm, and Lapsed audiences
Build and maintain a content library mapped to buyer journey stages, ensuring relevance at every touchpoint
Design and automate behavioural workflows that guide prospects through the funnel
Report on individual and brand-level engagement to support sales lead development
Own CRM and database management across HubSpot and Salesforce for the key growth markets (NA, UK, EMEA)
Maintain accurate data entry, segmentation, and platform consistency to support targeted marketing and reliable reporting
Ensure key contact engagement data is accessible and actionable for sales and leadership
Evaluate funnel performance across Awareness, Intent, MQL, and Opportunity stages
Use analytics tools to surface insights and recommend improvements to strategy, targeting, and content
Present findings clearly to cross-functional stakeholders, including remote and international collaborator