Growth Lead

AirspeedNew York, NY
£80,000 - £100,000

About The Position

Growth Marketing Lead Mission Airspeed is changing how revenue teams work. Our AI Revenue Orchestration Platform doesn't just analyze conversations — it acts on them. By turning every customer interaction into insight and action, Airspeed Agents help teams close gaps, move faster, and focus on what matters most: selling. With 200+ customers across 20 countries and strong adoption among reps, Airspeed is setting a new standard for execution at scale. We're hiring a Growth Marketing Lead to be the first dedicated owner of demand generation and our digital presence. You'll translate complex AI, agents, and workflows into high-converting campaigns tied to revenue outcomes — and build the systems, landing pages, and assets that feed our sales reps. This role is built for a high-performance, hands-on operator who thrives in a lean startup environment, lives in Claude Code, and takes full ownership of results.

Requirements

  • First or second growth/digital hire at a $5M to $15M ARR B2B SaaS company, with a track record of generating ~$30k-ACV pipeline.
  • Experience independently designing and running demand-generation campaigns, with a focus on paid search (Google AdWords) and LinkedIn ads.
  • Genuine, current fluency using Claude Code day-to-day to build landing pages, assets, and ad copy.
  • Strong technical SEO background plus a real, current grasp of AEO / GEO.
  • Revenue-focused mindset with a solid understanding of buying journeys, sales processes, and expansion motions.
  • Self-directed, high urgency, and comfortable as a hands-on individual contributor with no team to start.
  • Exceptional communication skills across written, verbal, and visual formats.
  • A bias for action: creative, first-principles thinker who thrives in fast-paced, ambiguous environments.
  • Comfortable giving and receiving feedback and working closely across Sales, Product, and Engineering.

Nice To Haves

  • Experience selling into go-to-market teams and understanding forecasting, sales coaching, win rates, and RevOps.
  • Founder or early-employee experience, having built a function from scratch.
  • Experience marketing a technical or AI product to revenue or technical buyers.
  • Exposure to product-led / self-serve growth.

Responsibilities

  • Design and run demand-generation campaigns end-to-end, spanning paid (LinkedIn, Google PPC) and organic channels, with demo requests as the primary call to action.
  • Own the digital surface and online presence, managing Airspeed's presence on LinkedIn, the website, and community platforms to drive brand visibility.
  • Rebuild and optimize the website using Claude Code and Figma, creating a clean, differentiated site that clearly communicates value across the funnel.
  • Drive organic search (SEO) by owning technical, on-page, and content SEO, fixing cannibalization, and building a real content engine.
  • Lead the AI answer layer (AEO/GEO) strategy, ensuring Airspeed is cited and visible in AI answers, and building strategic backlinks through partners.
  • Manage and allocate the paid budget (LinkedIn, Google, Reddit, Meta) to maximize effectiveness and pipeline contribution.
  • Build landing pages, assets, and ad copy directly using Claude Code—shipping quickly without agency or engineering dependencies.
  • Stand up basic funnel measurement and dashboards, reporting weekly on pipeline contribution in the revenue meeting.
  • Collaborate with the Product team to understand the roadmap and convert it into marketing assets, how-to guides, and category thought leadership.
  • Act as the connective layer between Product, Sales, and Marketing—running regular retros and ensuring clarity on what drives demand.

Benefits

  • Market-competitive total compensation package (£80k to £100k base in London, or SF/NY equivalent) with equity (stock options).
  • Medical, dental, and vision insurance.
  • Flexible, unlimited vacation policy.
  • Collaborative, inclusive culture that values growth, learning, and excellence.
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