Growth Marketing Channel Manager

OnePay

2d • $130,000 - $160,000 • Remote

About The Position

As a Growth Marketing Channel Manager at OnePay, you will drive customer acquisition by owning paid social channels and scaling efficient growth across TikTok, Meta, and Google channels. You will:
Own day-to-day execution and optimization of paid campaigns across TikTok, Meta (Facebook and Instagram), and Google (UAC, Search, PMax, YouTube)
Manage budgets, targeting, and bidding strategies to drive efficient acquisition across CPA, ROAS, and conversion goals
Run high-volume creative testing in partnership with Social and Creative teams, rapidly iterating and scaling top-performing ads
Analyze campaign performance and take decisive action by scaling winners and optimizing or pausing underperforming campaigns
Collaborate with Operations, Analytics, and Growth teams to improve tracking, attribution, and full-funnel performance
Build AI native strategies for testing and execution

Requirements

• 5+ years of experience in performance marketing, paid social, or growth marketing in a B2C or fintech environment
• Hands-on experience managing and scaling campaigns across Paid Social and Google Platforms
• Strong analytical skills with experience optimizing toward CPA, ROAS, and conversion metrics
• Proven ability to run structured creative testing and translate insights into scalable growth strategies
• Experience working cross-functionally with analytics, product, and creative teams
• AI fluency in daily workflows
• Drive and proactivity – everyone here is a builder and executor

Responsibilities

• Own day-to-day execution and optimization of paid campaigns across TikTok, Meta (Facebook and Instagram), and Google (UAC, Search, PMax, YouTube)
• Manage budgets, targeting, and bidding strategies to drive efficient acquisition across CPA, ROAS, and conversion goals
• Run high-volume creative testing in partnership with Social and Creative teams, rapidly iterating and scaling top-performing ads
• Analyze campaign performance and take decisive action by scaling winners and optimizing or pausing underperforming campaigns
• Collaborate with Operations, Analytics, and Growth teams to improve tracking, attribution, and full-funnel performance
• Build AI native strategies for testing and execution

Benefits

• Competitive base salary
• stock options
• health benefits from Day 1
• 401(k) plan with company match
• Remote-friendly (US)
• flexible time off (FTO)
• opportunities for growth
• A high-growth, mission-driven, inclusive culture where your work has real impact

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed