Growth Marketer

Core3 Solutions•Troy, MI

1d•Hybrid

About The Position

Element5 Digital is a brand and digital agency based in Troy, Michigan, building brands, websites, digital products, and growth strategies for clients. The agency also launches and grows its own brands and products. The Growth Marketer will identify growth opportunities by analyzing business performance, customers, markets, and competitors, then set short- and long-term plans and drive their execution. The role balances client growth strategy with shaping, launching, and scaling Element5’s own brands and products, from positioning and launch strategy through customer acquisition and growth. The position works closely with strategy, creative, and development teams, and presents strategy to clients and leadership. It offers direct collaboration with the Chief Strategy Officer and CEO and room for the role to expand as Element5’s owned brands grow. The work is hybrid, with in-office team days in Troy, Michigan and remote work otherwise.

Requirements

Four to seven years of experience in growth, performance, or digital marketing, with measurable results.
Business-oriented understanding of margins, pricing, customer lifetime value, and unit economics.
Comfort working in spreadsheets, advertising platforms, and strategy meetings.
Skills across paid social and search, SEO, email and marketing automation, content, and analytics such as GA4, Looker Studio, or similar.
Entrepreneurial experience launching or growing something, or readiness to do so.
Curiosity about why things work and willingness to investigate when they do not.
Clear and direct communication skills, including the ability to explain complex strategy concisely and support it with data.

Nice To Haves

Ecommerce or Shopify experience.
B2B lead generation experience.
Startup or product launch experience.
Comfort using AI tools to work faster.

Responsibilities

Conduct growth audits covering business models, funnels, channels, customer data, competitors, and market position.
Translate audit findings into 30-, 60-, and 90-day goals and one- to three-year strategies, with corresponding KPIs.
Build and test launch plans for new brands and products for both Element5 and its clients.
Manage the full funnel, including acquisition, conversion, retention, and referral.
Design and run experiments across paid, organic, email, content, partnerships, and SEO; stop ineffective efforts and scale successful ones.
Set up tracking and dashboards to support data-backed decisions.
Present strategy to clients and leadership with confidence and a clear point of view.
Work with strategy, creative, and development teams to bring ideas to market quickly.
Help shape, launch, and scale Element5’s own brands and products, including positioning, launch strategy, and customer acquisition.