Growth Marketer

Didit•San Francisco, CA

6d•Onsite

About The Position

The role involves owning Didit's acquisition channels, including activating new ones, managing and scaling existing channels, and driving a steady flow of signups and pipeline. This is a hands-on role where the individual will run the channels themselves, monitor performance metrics, and focus on what is working effectively.

Requirements

Proven experience in growing a real funnel, owning acquisition and activation for a SaaS, developer-tools, fintech, or API-first product.
Analytical and hands-on approach, comfortable with analytics and attribution tools.
Fluent with funnel metrics (CAC, LTV, conversion, payback).
Ability to design and interpret experiments.
Practical experience in at least two of the following: paid search/social, SEO/content, lifecycle/email, partnerships.
Clear and persuasive writing skills, capable of producing converting landing pages, emails, or ads, and briefing others.
Self-directed and fast-paced work ethic.
Ability to sell a technical product to a technical buyer, or a strong willingness to learn identity/KYC/AML, compliance, and fraud concepts.

Nice To Haves

Experience in fintech, crypto/Web3, marketplaces, or iGaming.
Familiarity with product-led growth and combined self-serve/sales-assisted motions.
Comfort with the modern growth stack (GA4, attribution, CRM, lifecycle/ESP, paid platforms) and lightweight no-code/automation.
Familiarity with identity/KYC/AML, compliance, or fraud concepts.

Responsibilities

Activate and manage acquisition channels — paid, organic, lifecycle, partnerships, community, and other relevant channels.
Scale successful channels and discontinue underperforming ones by measuring each channel's effectiveness.
Grow signups and pipeline by driving self-serve growth and providing qualified leads to the sales team.
Maintain a clear understanding of performance across the entire funnel.