Group Director, Comms Design

Adelphi Group•New York, NY
•$175,000 - $185,000•Hybrid

About The Position

As Group Director, Communications Design, you will lead the design function for a client group and help bring the next generation of planning to life. You will promote the adoption of communications design principles across the client base and guide the team in delivering idea-led, culturally empowered communications ecosystems that drive effectiveness. The role provides senior client counsel, oversees communications design quality and planning initiatives, and leads collaboration with creative agencies, strategy teams, partnerships teams, and Specialty Business Unit leaders. It also covers connections architecture, analytics strategy, ecosystem delivery across owned, earned, shared, and paid channels, and the development of new business opportunities. Omnicom policy requires employees to work in the office at least three days per week, subject to local law and any additional direction from the agency or manager.

Requirements

  • Experience in an integrated planning role in media, as a publisher or vendor, or in a communications discipline such as digital or content.
  • Experience with high-budget clients that participate in the linear video and CTV Upfront.
  • Skill in utilizing tools for optimizations.
  • Excellent written and verbal communication skills.
  • Proven ability to develop and maintain high-level professional relationships with senior clients, colleagues, and vendors.
  • Strong organizational, analytical, and leadership skills.
  • Strong experience or involvement in new business planning and presentation skills.

Nice To Haves

  • 10+ years of relevant experience, including 5+ years leading, managing, and motivating a team.
  • Category or audience experience relevant to the assignment.
  • Ability to lead strategic thinking for integrated marketing communication plans encompassing traditional and non-traditional media strategies.
  • Ability to ensure consistency and best practices across projects, with strong project management skills.
  • Ability to assess client needs for the utilization and development of planning and research tools and resources.

Responsibilities

  • Act as lead design counsel for clients during key periods, such as annual planning, and on key projects, such as new launches.
  • Be responsible for communications design product excellence across major planning initiatives for the designated client base.
  • Lead adoption of best-in-class communications design approaches and innovation, and adherence to the planning process.
  • Oversee collaboration with external creative agency partners and internal strategy and partnerships teams to ensure creative excellence, strategic fit, and commercial feasibility of the Connections Design approach.
  • Oversee connections architecture development, analytics strategy, and ecosystem delivery across owned, earned, shared, and paid channels.
  • Ensure the quality and consistency of every output from the communications design client team in line with the communications design discipline vision.
  • Ensure profitable integration of Specialty Business Unit (SBU) leadership within the design team.
  • Oversee opportunities to grow scope to appropriate communications design staffing levels and provide up-leveled talent on client assignments.
  • Manage product outcomes for new business efforts and pitches for Communications Design resources, including casting talent, running brainstorms, and integrating with partnerships and SBUs.
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