GMG MARKETING COORDINATOR Yorba Linda

YKK•Atlanta, GA

1d•Hybrid

About The Position

The GMG Marketing Coordinator carries out Global Marketing activities and strategies established by the Marketing Manager and senior management. The role includes researching, analyzing, developing, and implementing marketing and advertising campaigns for B2B and B2C audiences, as well as supporting co-branding, ingredient branding, and trade show activities. The coordinator monitors market and economic trends, prepares reports for senior management and YKK offices in Japan and Asia, and supports end-user customers with focused marketing initiatives. The position also manages promotional materials and coordinates GMG USA trade shows, including product selection, samples, staffing, schedules, and logistics. The coordinator oversees day-to-day operations of the GMG training platform, contributes to its creation and improvement, and leads GMG store audit projects. The role has no direct supervisory responsibilities and may involve occasional international travel and other position-related duties as assigned.

Requirements

Bachelor's degree in a related field, or 1 to 5 years of related experience and/or training, or an equivalent combination of education and experience.
Expert and advanced knowledge of Microsoft Office applications, including proficient Excel experience.
Skills or knowledge in marketing research, coordination, project management, reporting research results, understanding the customer, process improvement, initiative, planning, and financial skills.
Domestic travel is required, including readiness to travel on short notice.
Must attend trade shows as required.

Nice To Haves

Experience with video creation and editing.
Basic graphic design experience for trade show materials, social media content, promotional pieces, and other marketing collateral.
Experience with Adobe Creative Suite applications, including XD, Photoshop, and InDesign; training can be provided.

Responsibilities

Conduct research, assemble and analyze data, and prepare reports and documents.
Develop and implement B2B and B2C marketing and advertising campaigns, strategies, plans, and objectives.
Plan and organize promotional presentations and update calendars.
Manage promotional materials and catalogs by coordinating requirements with related departments, tracking inventory, placing orders, and verifying receipt.
Monitor macro- and micro-market data, including economic and retail trends, trade agreements, tariffs, and import/export statistics.
Create reports for senior management and regular market analysis reports for YKK offices in Japan and Asia.
Support end-user customers through co-branding and ingredient-branding activities.
Coordinate GMG USA trade shows, including product selection, sample arrangements, staff attendance, schedules, and logistics; attend trade shows as required.
Oversee day-to-day operations of the GMG training platform and assist with its creation, implementation, advancement, and improvement.
Update job knowledge through educational opportunities and trade publications.
Lead GMG store audit projects.
Perform other position-related duties as assigned.