Global Senior Brand Manager (OTC)

Reckitt•Uxbridge, MA

About The Position

The Global Senior Brand Manager will shape and drive the global innovation agenda for Reckitt’s Upper Respiratory portfolio. The role identifies growth opportunities, contributes to the long-term strategic plan, and leads innovation initiatives from concept through product development and commercialization. It works closely with cross-functional teams, Consumer Insights, CAP, and IMEX to deliver high-quality innovations and use consumer and market insights to strengthen brand equity, creativity, and communications. The position leads large-scale innovation projects and aligns stakeholders to ensure effective execution and future portfolio growth. It also supports the competitiveness of the base business through product and packaging productivity, gross margin enhancement, and maintenance of formulations, claims, and product compliance. Sustainability principles are to be embedded across innovation initiatives.

Requirements

  • Extensive marketing experience in the Consumer Health sector, including expertise developing and executing brand growth strategies in complex, regulated environments.
  • Strong strategic thinking and commercial acumen, including understanding of business performance drivers, P&L management, and portfolio optimization.
  • Ability to use consumer, market, and performance data to identify trends, generate insights, and develop actionable growth strategies while navigating regulatory requirements, including in OTC medicines and medical devices.
  • Proven experience leading innovation programs from concept through launch, with a track record of delivering consumer-led innovations.
  • Expertise in opportunity identification, idea generation, concept development, validation, and project execution, including leading complex cross-functional initiatives in a matrix organization.
  • Ability to influence and align diverse stakeholders, lead innovation through stage-gate processes, and deliver projects on time, within scope, and in line with business objectives.
  • Strong commercial acumen and analytical skills.
  • Strong interpersonal skills and ability to work across a matrix organization and with multiple stakeholders and functions.
  • Ability to work autonomously, with an entrepreneurial approach.
  • Strong sense of urgency and achievement; resilience and ability to respond under pressure.
  • Ability to influence and collaborate with markets at varying levels of portfolio and brand maturity.
  • Fluency in English.

Nice To Haves

  • Fluency in other languages.

Responsibilities

  • Contribute to the global growth strategy, 3-year strategic plan, and Global Success Model using market diagnostics, business analysis, and engagement with regional and local teams.
  • Partner with regional and local stakeholders to build innovation masterplans that provide sufficient innovation, support growth targets, and reflect market-specific needs.
  • Drive the end-to-end innovation agenda, align priorities across categories and business initiatives, develop concepts for existing and new products, and translate insights into differentiated opportunities.
  • Develop innovation strategies and commercialization plans, including product, packaging, claims, pricing, and channel-specific opportunities.
  • Manage innovation projects through the full stage-gate process, coordinate cross-functional teams, oversee governance approvals through product lock, and embed sustainability principles.
  • Partner with Insights & Analytics teams to validate opportunities, plan and execute consumer research across markets, manage research requirements and budgets, translate findings into action, and oversee master packaging designs for EPDs and NPDs.
  • Drive product and packaging productivity initiatives from ideation through implementation, lead gross margin enhancement programs, and maintain existing formulations, claims, and product compliance in response to regulations, standards, and market requirements.

Benefits

  • Parental benefits.
  • Employee Assistance Program to promote mental health.
  • Life insurance for all employees globally.
  • Benefits in line with the local market.
  • Global share plans offering the opportunity to save and share in Reckitt’s potential future successes.
  • Short-term incentives for eligible roles to recognize outstanding results.
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