Global Product Manager - Media

Brady Corporation•Salt Lake City, OH

About The Position

Brady is seeking a Senior Product Manager to join its product management team. This hands-on role has broad responsibility for product strategy, execution, and marketing, combining B2B go-to-market strategy with communication and product positioning. The Senior Product Manager leads cross-functional efforts with manufacturing, R&D, supply chain, marketing communications, digital, and sales to execute product strategy and tactics. The role serves as the portfolio’s brand advocate and spokesperson, owning the printer product portfolio strategy and roadmap and leading global go-to-market strategy and new product development. The manager works with partners, customers, and industry leaders to represent the voice of the customer, gather market insights, shape product requirements, and guide product development and positioning across U.S. and global markets.

Responsibilities

Act as the portfolio’s brand advocate and spokesperson to help grow market share and profitability.
Define and own the printer product portfolio strategy and roadmap, and communicate them across the company.
Lead global go-to-market strategy and new product development in support of a 3–5 year business plan.
Create product launch plans and oversee cross-functional implementation across the organization.
Define and own product KPIs and roadmap; identify areas for improvement and develop and implement recommendations.
Prepare monthly reports, forecasts, product reviews, and customer trend analyses.
Monitor market and technology trends, competitive intelligence, and key influencers.
Develop product marketing programs to meet sales forecasts and profit objectives.
Work with partners, customers, and industry leaders to represent the voice of the customer and drive customer and market research that informs global product portfolio strategy.
Interview customers and market experts, translate market and customer understanding into product requirements, and lead new product development.
Work with R&D and Operations teams to translate product requirements into market-leading products.
Partner with Marketing Communications, Digital, and Sales to align efforts and position and message products effectively, demonstrating unique value propositions to customer segments across U.S. and global markets.