Global OEM Brand Manager

Sherwin-Williams•Minneapolis, MN

17h•$119,013 - $154,169

About The Position

This Individual will lead strategy development and growth initiatives for assigned OEM brands by collaborating with global and regional marketing, segment leadership, and sales teams. Conduct market and gap analyses, identify customer needs, and develop action plans that drive business growth and strengthen Sherwin-Williams’ position as a preferred supplier. Provide strategic direction through customer insights, competitive intelligence, brand positioning, and value proposition development. Coordinate global pipelines and business activities, support product approvals, and help prioritize opportunities by customer, region, and market segment. Partner with marketing and communications teams to execute branding, marketing campaigns, demand generation activities, and training programs that improve sales effectiveness and customer engagement. Support market expansion by identifying new business opportunities, developing proposals and presentations, sharing best practices, and collaborating with regional sales teams to achieve financial and growth objectives. Advocate for value-based selling while supporting customer negotiations, industry engagement, and long-term account development.

Requirements

Strategy development for assigned OEM brands
Growth initiatives for assigned OEM brands
Market and gap analyses
Customer needs identification
Action plan development
Customer insights
Competitive intelligence
Brand positioning
Value proposition development
Global pipelines coordination
Business activities coordination
Product approvals support
Opportunity prioritization
Branding execution
Marketing campaigns execution
Demand generation activities execution
Training programs execution
Sales effectiveness improvement
Customer engagement improvement
New business opportunity identification
Proposal development
Presentation development
Best practices sharing
Financial objectives achievement
Growth objectives achievement
Value-based selling advocacy
Customer negotiations support
Industry engagement
Long-term account development

Responsibilities

Lead strategy development and growth initiatives for assigned OEM brands.
Collaborate with global and regional marketing, segment leadership, and sales teams.
Conduct market and gap analyses.
Identify customer needs and develop action plans.
Provide strategic direction through customer insights, competitive intelligence, brand positioning, and value proposition development.
Coordinate global pipelines and business activities.
Support product approvals.
Prioritize opportunities by customer, region, and market segment.
Partner with marketing and communications teams to execute branding, marketing campaigns, demand generation activities, and training programs.
Support market expansion by identifying new business opportunities.
Develop proposals and presentations.
Share best practices.
Collaborate with regional sales teams to achieve financial and growth objectives.
Advocate for value-based selling.
Support customer negotiations, industry engagement, and long-term account development.