General Manager – Tow Truck & Equipment Operations

Pritchard Auto Company•Rockdale, IL
•$110,000 - $130,000

About The Position

Worldwide Equipment Sales (WWE), part of Pritchard Companies, is seeking an experienced General Manager to lead its Rockdale, Illinois operation. This hands-on leadership role oversees the location’s overall performance, including sales, customer experience, employees, operations, and financial performance. The General Manager is expected to maintain a visible presence, make sound decisions, hold people accountable, and support day-to-day execution as well as long-term business growth. The role includes leading the Rockdale operation, developing sales and customer relationships, coaching and developing the team, managing business performance, and maintaining operational standards. The General Manager works with People Operations on recruiting, onboarding, employee development, and performance management, and ensures the location follows company policies and applicable requirements. The position offers ownership of a key operation, influence over business growth and team development, and support from Pritchard Companies leadership in the towing, recovery, and commercial equipment industry.

Requirements

  • At least 5 years of progressive management or operational leadership experience.
  • Experience leading employees, setting expectations, and managing performance.
  • Strong communication and relationship-building skills.
  • Ability to prioritize, solve problems, and follow through.
  • Strong business judgment and a results-oriented mindset.
  • Working knowledge of Microsoft Office and ability to learn business systems.
  • High school diploma or equivalent.

Nice To Haves

  • Experience in tow truck, commercial vehicle, heavy equipment, dealership, or related sales and operations.
  • Experience leading multiple departments or functions.
  • Experience with sales forecasting, operational performance, and financial oversight.
  • Experience with vehicle or equipment sales and trade-in appraisal.
  • Bachelor’s degree in Business Administration, Management, or a related field.

Responsibilities

  • Oversee the day-to-day operation of the Rockdale location and establish goals, priorities, and performance expectations.
  • Maintain a visible, hands-on presence and identify operational challenges to improve processes, service, and efficiency.
  • Develop sales goals, forecasts, and strategies; review sales activity and pursue new business opportunities.
  • Participate directly in sales when needed and support vehicle and equipment sales and trade-in evaluations as appropriate.
  • Build and maintain relationships with customers, vendors, and business partners.
  • Lead, coach, motivate, and develop managers and employees; set clear expectations and reinforce accountability.
  • Provide timely coaching, feedback, and recognition, and partner with People Operations on recruiting, onboarding, development, and performance management.
  • Monitor operating results, expenses, resources, and profitability, and identify opportunities to strengthen business performance.
  • Review and approve location-level transactions within established authority and drive issues through resolution.
  • Ensure compliance with company policies and procedures and applicable federal, state, and local requirements.
  • Promote safe and ethical business practices and continuous improvement in customer experience, teamwork, communication, and operational execution.

Benefits

  • Medical insurance
  • Dental insurance
  • Vision insurance
  • 401(k) with company match
  • Paid time off
  • Paid holidays
  • Professional development opportunities
  • Employee Assistance Program
  • Career growth opportunities
  • Competitive compensation
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