General Manager - Millen, GA

Champion Homes•Millen, GA

6d•Onsite

About The Position

The General Manager serves as the senior business leader for Champion Home Builders’ manufactured housing facility in Millen, Georgia, with full accountability for profitable growth, operational performance, product competitiveness, channel effectiveness, customer satisfaction, and market leadership. The role is responsible for the facility’s overall financial and operational success and for ensuring homes meet consumer demands, local market expectations, and channel partner needs. The General Manager leads the business unit’s entire value chain, including safety, quality, manufacturing, supply chain, product strategy, pricing, dealer and builder performance, digital merchandising, marketing effectiveness, customer experience, and profitability. Working with enterprise operations, sales, marketing, engineering, finance, human resources, and product development teams, this leader drives sustainable growth, market share expansion, operational excellence, and strong financial results. The position reports directly to the Regional Vice President. The role includes ownership of business plans and P&L performance; product portfolio and pricing strategy; channel development and commercial leadership; marketing and digital merchandising; manufacturing operations and regulatory compliance; budgets, forecasts, and capital plans; customer experience and brand reputation; supply chain and materials management; leadership and workforce development; and safety and environmental stewardship. Periodic travel is required to customer and partner locations, suppliers, corporate offices, and industry events. A background check and drug screen are required.

Requirements

Bachelor’s degree in Business, Engineering, Operations Management, Manufacturing, Construction Management, or a related field.
10 or more years of progressive leadership experience with increasing operational and business responsibility.
At least 5 years leading manufacturing, construction, building products, housing, automotive, RV, or related operations.
Demonstrated success with full P&L ownership and business leadership responsibilities.
Experience leading both operational and commercial performance initiatives.
Proven record of driving revenue growth, margin expansion, operational excellence, and organizational development.
Experience managing large hourly and salaried workforces.
Knowledge and skills in strategic business leadership, P&L management, product portfolio management, pricing and revenue optimization, market analysis, competitive positioning, dealer and channel development, manufactured housing, Lean Manufacturing, financial analysis, capital planning, customer experience, talent development, change management, strategic planning, communication, and relationship management.
Successful candidates should demonstrate business ownership, strategic growth, visionary leadership, operational excellence, customer-centric decision-making, commercial acumen, financial discipline, product leadership, market orientation, enterprise thinking, accountability, team development, change leadership, results orientation, and integrity and trust.
Periodic travel to customer and partner locations, suppliers, corporate offices, and industry events is required.
Background check and drug screen are required.

Nice To Haves

MBA or advanced degree.

Responsibilities

Lead the overall performance and profitability of the manufactured housing business and serve as the senior leader accountable for facility outcomes.
Develop and execute annual strategic and operating plans aligned with company objectives.
Own full P&L performance, including revenue growth, gross margin, EBITDA, working capital, and return on invested capital.
Set business objectives and ensure organizational accountability; drive sustainable growth, operational excellence, commercial effectiveness, and market leadership.
Own the plant’s product portfolio and align homes, designs, specifications, features, décor packages, and options with regional and national strategy, consumer preferences, and local market expectations.
Evaluate market trends, competitor offerings, builder requirements, and community needs; collaborate with engineering, product development, and sales on product innovation and differentiation.
Own pricing for base homes, options, upgrades, and value-added offerings; optimize revenue, product mix, option adoption, and margins, and approve pricing actions.
Partner with sales leadership to develop retailers, dealers, builders, developers, and community operators; evaluate channel performance and support partner growth, training, and customer relationships.
Ensure effective product presentation across digital, retail, dealer, builder, and community channels; oversee merchandising, photography, virtual tours, digital assets, floor plans, and online content.
Partner with marketing to improve awareness, engagement, lead generation, and sales growth; monitor customer engagement and market response and champion the buying experience.
Direct all facility manufacturing operations and lead plant leaders to achieve safety, quality, productivity, delivery, and cost objectives.
Drive Lean Manufacturing, Six Sigma, Kaizen, and continuous improvement; optimize labor, workflow, facility performance, and equipment effectiveness.
Ensure homes and operations comply with HUD Manufactured Home Construction and Safety Standards (24 CFR Part 3280), Quality Assurance Manual requirements, DAPIA and IPIA requirements, and state regulatory and installation requirements.
Maintain inspection and audit performance, lead corrective actions, and implement regulatory and product changes.
Develop and manage budgets, forecasts, and capital investment plans; monitor profitability, labor, inventory, material costs, and expenses; review financial performance and take corrective action.
Identify margin improvement, cost reduction, operational efficiency, EBITDA improvement, and long-term value creation opportunities; manage capital allocation decisions.
Champion a customer-first culture; monitor satisfaction, warranty trends, and service performance; lead root cause analysis and corrective action; work with sales and service teams to meet customer expectations and protect brand reputation.
Coordinate with supply chain and purchasing teams to ensure material availability; improve supplier quality, delivery, and cost; manage inventory and working capital; mitigate supply disruption and support strategic sourcing.
Build, develop, and mentor leadership teams; foster ownership, accountability, integrity, innovation, and customer focus; lead succession planning, leadership development, engagement, retention, recruitment, and workforce development.
Champion a safety-first culture; ensure compliance with OSHA, environmental requirements, and company policies; set safety goals, investigate incidents, and promote employee involvement in hazard prevention.
Track and improve financial, commercial, product and pricing, manufacturing, quality, safety, and people KPIs, including revenue, EBITDA, market share, dealer productivity, production, delivery, defects, customer satisfaction, safety incidents, retention, and workforce productivity.
Travel periodically to customer locations, retailers, dealers, builders, communities, suppliers, corporate offices, and industry events to support market development, customer relationships, and business growth.