Game Designer, Strategy & Innovation

Red Games Co.•Salt Lake City, UT

About The Position

Play Theory is a game studio and business consultancy that combines strategy, game design, technology, and creative thinking to address business challenges. The Game Designer, Strategy & Innovation works at the intersection of business strategy, game design, technology, and experience design, translating client needs and business objectives into concepts, mechanics, systems, and experiences with measurable impact. Games may be central to solutions, but the role also involves exploring emerging technologies, platforms, behavioral design, learning, and other forms of interactive engagement. The position calls for someone who combines strategic thinking with hands-on game design experience, understands why a business needs an experience as well as how it should work, and can move between high-level business conversations and detailed game systems. The designer collaborates across disciplines and helps turn ambiguous challenges into thoughtful, effective experiences.

Requirements

  • Professional game design experience.
  • Deep understanding of games and the principles and systems that make them compelling.
  • Ability to connect business needs and objectives with effective experience design.
  • Ability to work between high-level business conversations and detailed game systems.
  • Curiosity, collaboration, articulate communication, a solutions-oriented approach, and quick thinking.
  • Ability to listen well, ask smart questions, recognize possibilities, and work across disciplines.

Nice To Haves

  • Exposure to strategy, consulting, innovation, product development, learning, education, or another business-oriented discipline.
  • Experience with emerging technologies, platforms, behavioral design, learning, or other forms of interactive engagement.

Responsibilities

  • Understand complex business challenges and translate them into clear strategic and experience opportunities.
  • Apply game design principles, mechanics, systems thinking, behavioral design, and game theory to develop original solutions.
  • Research industries, audiences, competitors, technologies, and cultural trends to inform concepts and recommendations.
  • Develop game concepts, player journeys, progression systems, engagement loops, reward structures, and other core experience frameworks.
  • Collaborate with creative directors, strategists, engineers, UX/UI designers, producers, and other disciplines to take ideas from strategy through execution.
  • Participate in client conversations, workshops, brainstorms, and presentations.
  • Bring new technologies, platforms, and approaches into discussions when they can strengthen the experience.
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