Founding GTM

Replo•San Francisco, CA
•$180,000 - $220,000•Onsite

About The Position

Replo is seeking a Founding Go-To-Market (GTM) lead to own experiments that drive revenue. The company currently has $7M ARR, primarily from its page builder with over 5000 clients. The recently launched Replo Agent is onboarding hundreds of new brands, who use it for building storefronts and landing pages, running page audits, setting up A/B tests, and integrating Replo's data with AI tools. The GTM lead will have the autonomy to choose their strategic focus, whether it's converting users from the free product, closing deals with larger brands, or developing new channels. This role involves significant customer interaction to gather insights. The ideal candidate will be expected to identify answers independently within three days, launch experiments with measurable results within 30 days, and demonstrate a scalable, revenue-generating channel within 90 days.

Requirements

  • Experience building an ecommerce brand to $1M+ revenue, or running early-stage growth at a scaling brand.
  • Experience founding or being an early member of a Shopify-focused agency, including sales and delivery.
  • Experience founding a SaaS business and carrying it to significant revenue, or being the first growth hire at a similar-sized SaaS company.
  • Experience building GTM systems (Clay, outbound, paid, lifecycle) with direct revenue outcomes.
  • Demonstrated ability to be genuinely good at one or two core crafts (e.g., paid, CRO, lifecycle, outbound, sales, partnerships) while also handling other responsibilities.
  • US work authorization required.

Responsibilities

  • Own experiments that turn into revenue.
  • Identify and pursue strategic growth opportunities, such as converting free product users or closing deals with larger brands.
  • Develop and execute GTM strategies, including paid acquisition, CRO, lifecycle marketing, outbound sales, partnerships, etc.
  • Conduct customer calls to gather insights and inform strategy.
  • Build and scale revenue-generating channels.
  • Analyze data and report on experiment results and channel performance.

Benefits

  • $180-220k salary plus equity
  • Flat salary, no commission
  • Potential for company-wide incentives
  • First couple of months remote with trips to SF for relocating candidates
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