Founding Forward Deployed Marketer

Hightouch•San Francisco, NY

10d•Remote

About The Position

Hightouch is seeking its first Forward Deployed Marketer to serve as a critical link between its agentic platform and innovative brands. This role, reporting to the Solutions & Success organization, is a foundational, zero-to-one position. The individual will engage directly with performance marketing leaders, educating them on the shift towards agentic marketing systems and guiding them through successful pilots. The role requires a blend of deep marketing expertise and sales acumen to manage complex buying processes and drive adoption.

Requirements

Deep, hands-on experience running and scaling performance marketing campaigns, understanding metrics, pain points, and daily realities.
Strong commercial instincts, with the ability to build consensus, handle objections, and close deals.
Proven experience working closely with creative teams and designers, including briefing creatives, evaluating assets, and tying creative performance to marketing metrics.
A "Zero-to-One" Mindset: Thrives in ambiguity and is excited by building a new function from the ground up in a fast-paced environment.
Technical Curiosity: Eagerness to dive deep into AI-driven creative performance and agentic marketing tools.

Responsibilities

Act as a Strategic Peer: Engage with performance marketing teams at top-tier, innovative companies, speaking their language, understanding their challenges, and educating them on agentic workflows.
Drive Deals & Pilots: Partner with the sales organization to navigate enterprise buying processes, define pilot success criteria, and drive pilots to closed-won deals.
Collaborate with Creative: Work with Forward Deployed Creative Designers to bridge performance data and creative execution, ensuring AI-generated assets are optimized for conversion.
Shape the Playbook: Design the go-to-market motion, define educational frameworks for new customers, and provide market insights to product and engineering teams.