Field Sales Professional - Fresno County, CA

Varsity Brands•Fresno, CA
•Hybrid

About The Position

BSN SPORTS is hiring a Field Sales Professional to serve as a consultative sales partner to schools, club and travel programs, youth leagues, YMCA organizations, and other community-based athletic programs in Fresno County, California. The position manages the full sales cycle, from prospecting and lead generation through account management and post-sale service, and supports coaches and program leaders with services intended to simplify their operations. The role is hybrid, combining a home office with field-based work in schools, communities, and event environments. The employee must live in or near the territory and travel locally two to five or more days per week to manage client relationships and sales opportunities. Hours may vary with customer needs, and evenings, weekends, and occasional out-of-area or overnight travel may be required. The listed annual base draw is $60,000–$65,000, with potential additional performance-based incentives. The base amount may vary based on education, experience, qualifications, location, internal equity, and market alignment.

Requirements

  • At least 3 years of business-to-business outside sales experience, preferably in sporting goods, or a coaching/sports-related background.
  • Associate’s degree or equivalent work experience; a bachelor’s degree is preferred.
  • Excellent problem-solving, organizational, multitasking, verbal communication, and written communication skills.
  • Ability to work independently and manage responsibilities with self-direction and autonomy.
  • Strong task prioritization and time-management skills.
  • Intermediate proficiency in Microsoft Word, Excel, PowerPoint, and CRM systems.
  • Ability to maintain a distraction-free home office environment.
  • Reliable vehicle, valid driver’s license, auto insurance, and satisfactory driving record; these must be maintained.
  • Must currently reside in or near the assigned territory.
  • Ability to travel locally within the territory two to five or more days per week.

Nice To Haves

  • Sporting goods sales experience.
  • Bachelor’s degree.

Responsibilities

  • Provide consultative customer service to coaches across the assigned territory.
  • Generate revenue and meet sales and growth targets.
  • Develop and qualify leads through cold calling and lead-generation campaigns.
  • Use the company CRM for prospecting, account management, and activity tracking.
  • Grow sales within existing accounts by expanding sales across sports and program levels.
  • Use data-driven business intelligence to identify prospect trends and opportunities.
  • Manage an account list and travel within the assigned territory.
  • Deliver account management and post-sale service to athletic programs.
  • Build and maintain client relationships through consistent in-person engagement and ethical business practices.

Benefits

  • Comprehensive health care benefits
  • HSA employer contribution and FSA opportunities
  • Wellbeing program
  • 401(k) plan with company matching
  • Company-paid life insurance, AD&D, and short-term disability
  • Generous My Time Off and paid holidays
  • Varsity Brands Ownership Program
  • Employee Resource Groups
  • Access to financial coaching and a member-owned credit union
  • St. Jude partnership and volunteer opportunities
  • Employee discounts on personal apparel and equipment
  • Unlimited commission potential from day one
  • Comprehensive sales training program
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