Field Sales Professional - Sacramento, CA

Varsity Brands•Sacramento, CA
•$65,000 - $80,000•Hybrid

About The Position

BSN SPORTS, a Varsity Brands company, is hiring a Field Sales Professional to serve schools, club select and travel programs, youth leagues, YMCA organizations, and other community-based athletic programs in the Sacramento territory. This full-time hybrid position combines work from a home office with frequent in-person visits to schools, organizations, communities, and events. The employee must live in or near the territory and travel locally 2–5 or more days per week to support client relationships and sales opportunities. The role is a consultative sales position responsible for full-cycle sales execution, from prospecting and lead generation through account management and post-sale service. The Field Sales Professional uses CRM tools, data insights, and territory planning to identify growth opportunities, build a pipeline of new business, and increase multi-sport sales within existing accounts. Work hours may vary with customer needs, and evenings, weekends, and some out-of-area or overnight travel may be required. The posted annual base draw range is $65,000–$80,000, with the possibility of additional performance-based incentives. The compensation offered may vary based on education, experience, qualifications, location, internal equity, and market alignment. Team perks include unlimited commission potential from day one and a comprehensive sales training program. Benefits-eligible roles may offer health care benefits, retirement plan matching, paid time off, and other listed benefits, subject to eligibility and plan terms.

Requirements

  • At least 3 years of business-to-business outside sales experience, preferably in sporting goods, or a coaching/sports-related background.
  • Associate degree or equivalent work experience.
  • Excellent verbal and written communication skills.
  • Strong problem-solving, organizational, multitasking, prioritization, and time-management skills.
  • Ability to work independently with self-direction and autonomy.
  • Intermediate proficiency in Microsoft Word, Excel, PowerPoint, and CRM.
  • Ability to maintain a distraction-free home office environment.
  • Must have and maintain a reliable vehicle, valid driver's license, auto insurance, and a satisfactory driving record.
  • Must currently reside in or near the Sacramento territory.
  • Must travel locally within the territory 2–5 or more days per week.

Nice To Haves

  • Bachelor’s degree preferred.
  • Business-to-business outside sales experience in sporting goods preferred.

Responsibilities

  • Provide consultative customer service to coaches in the assigned territory and help simplify their work.
  • Generate revenue and meet sales and growth targets.
  • Develop and qualify territory leads through cold calling and lead-generation campaigns.
  • Use the company CRM for prospecting, account management, and activity tracking.
  • Grow sales in existing accounts by selling across sports and levels.
  • Use data-driven business intelligence on prospects to identify trends and opportunities.
  • Manage an account list and travel within the assigned territory.
  • Build relationships with schools, sports programs, and community organizations through consistent in-person engagement.
  • Provide account management and post-sale service.

Benefits

  • Comprehensive health care benefits
  • HSA employer contribution and FSA opportunities
  • Wellbeing program
  • 401(k) plan with company matching
  • Company-paid life insurance, AD&D, and short-term disability
  • Generous My Time Off and paid holidays
  • Varsity Brands Ownership Program
  • Employee Resource Groups
  • Access to financial coaching and a member-owned credit union
  • St. Jude partnership and volunteer opportunities
  • Employee discounts on personal apparel and equipment
  • Unlimited commission potential from day one
  • Comprehensive sales training program
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