Field Sales Professional - Potsdam, NY

Varsity Brands • Canton, NY

9d • Hybrid

About The Position

BSN SPORTS, a Varsity Brands Company, is the largest team sporting goods equipment and apparel distributor in the United States with over 50 years of experience. Our mission is to save coaches and administrators time so they can focus on impacting young lives. This full-time, hybrid role requires the Field Sales Professional to live and travel within the assigned territory (Potsdam, Massena, Ogdensburg, Canton, Malone, NY) 2-5 days per week. The position operates in a hybrid environment, combining home office work with field-based activities in schools, communities, and events. The role involves full-cycle sales execution, from prospecting and lead generation to account management and post-sale service, acting as a consultative partner to athletic programs.

Requirements

• Demonstrate a high level of self-direction and autonomy in managing tasks, projects, and responsibilities.
• Excellent problem-solving, organizational, and multi-tasking skills.
• Excellent verbal and written communication abilities.
• Proficiently prioritize and manage tasks, demonstrating strong time management skills.
• Intermediate skill in Microsoft Word, Excel, Power Point, and CRM.
• Cultivate an in-home office environment that is distraction-free.
• 3+ years' business-to-business (B2B) outside sales experience (preferably in sporting goods) OR coaching/sports-related background.
• Associate’s degree or equivalent work experience.
• Must have and maintain a reliable vehicle, valid driver’s license, auto insurance, and a satisfactory driving record.

Nice To Haves

• Bachelor's degree is preferred.

Responsibilities

• Provide best-in-class, consultative customer service to coaches across an assigned territory.
• Generate revenue and meet sales/growth targets.
• Actively develop and qualify leads within respective territory through cold-calling and lead generation campaigns.
• Navigate multiple functions within the company’s CRM, including prospecting, account management, and activity tracking.
• Increase sales in existing accounts by selling to all sports at all levels.
• Utilize data-driven business intelligence on prospects to identify new trends and opportunities.
• Manage account list and travel on location within the assigned territory.

Benefits

• Unlimited commission potential from day one.
• Comprehensive sales training program.
• Comprehensive Health Care Benefits
• HSA Employer Contribution/ FSA Opportunities
• Wellbeing Program
• 401(k) plan with company matching
• Company paid Life, AD&D, and Short-Term Disability
• Generous My Time Off & Paid Holidays
• Varsity Brands Ownership Program
• Employee Resource Groups
• Access to Financial Coaching and member-owned Credit Union
• St. Jude Partnership & Volunteer Opportunities
• Employee Perks including discounts on personal apparel and equipment!

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: Associate degree