Exec Director, PBC Marketing

Gilead Sciences•Foster City, CA

2d•$302,005 - $390,830

About The Position

The Executive Director, Marketing – PBC will report to the VP of Liver Business Unit and will lead the strategy and execution in support of Gilead’s Primary Biliary Cholangitis (PBC) business during this critical phase of growth. The successful candidate will be a dynamic, experienced individual with a strong track record of commercial success in the pharmaceutical or biopharmaceutical industry. They will provide strong team and cross-functional leadership skills with an ability to set a vision and brand strategy, manage change and drive performance within a fast-moving, challenging, and dynamic commercial environment.

Requirements

Bachelor's Degree and Sixteen Years’ Experience OR Masters' Degree and Fourteen Years’ Experience OR PhD and Fourteen Years’ Experience
Results orientation: Thrive in a fast-paced, high-growth environment, with a strong drive to meet and exceed goals, even under adverse circumstances. Hold others accountable and incorporate disciplined processes to ensure success and nimbly handle 'derailments' with contingency plans and coordination.
Vision: Adept at clearly defining objectives and priorities and establishing appropriate milestones through a strong understanding of the market and innovative approaches.
Team leadership: Demonstrated ability to build, develop and motivate a team as evidenced by effective hiring, coaching, and mentoring of direct reports. The ideal candidate will develop an inclusive culture comfortable with challenging current market paradigms to achieve and exceed goals, respecting Gilead core values of integrity, accountability, teamwork, excellence, and inclusion.
Strategic Orientation: Articulate evolving priorities for the business, identify market opportunities and adapt short-term plans. This includes the ability to strategically assess customer needs and build/execute specific, segmented strategies to win business across a diverse set of customers.
Collaboration and Influence: Ability to work effectively with others and have an impact by demonstrating competence and confidence, being approachable and accessible, active listening, credibility and integrity, passion, and persistence as appropriate to the audience and issue at stake. Skilled at influencing outcomes and shaping and catalyzing dialogue across and outside the organization.
Create Inclusion - knowing the business value of diverse teams, modelling inclusion and embedding the value of diversity in the way they manage their teams.
Develop Talent - understand the skills, experience, aspirations and potential of their employees and coach them on current performance and future potential. They ensure employees are receiving the feedback and insight needed to grow, develop and realize their purpose.
Empower Teams - connect the team to the organization by aligning goals, purpose, organizational objectives and holding to account. They provide the support needed to remove barriers and connect their team to the broader ecosystem.
Bachelor’s degree in marketing or related fields required

Nice To Haves

15+ years pharmaceutical industry experience including expertise in marketing strategy and tactics and commercial policies and practices
Proven record of leading product launch and brand growth
Knowledge and experience in rare disease or liver disease preferred
Proven experience with pharmaceutical regulatory requirements (OPDP) and impact on development of marketing materials in accelerated approval
Excellent interpersonal skills with ability to lead, interact with, focus, resolve conflict and drive consensus among individuals from a variety of cultures, and disciplines.
Proven strategic capabilities with ability to conceive, develop and implement multidimensional marketing and business plans
Demonstrated excellence in project management and effectively managing multiple projects/priorities
Strong communication skills with experience presenting before executive staff
Firm command of financial management with an understanding of revenue forecasting and expense budget planning and tracking.
Experience managing cross-functional teams or work groups as well as direct reports
Sales/market research experience is preferable, though not required
MBA preferred

Responsibilities

Overseeing the development and implementation of tactical and strategic marketing plans for PBC Product and PBC market
Achieving revenue targets
Understand payer access landscape and partner with managed markets to drive strategy and ensure access and pull-through
Managing and leading a team of marketing professionals- Developing, coaching, and managing key functional staff and inspiring and developing talent
Collaborating with sales leaders to ensure a coordinated approach.
Leading cross-functionally with Legal, Medical, Clinical, Regulatory and Public Affairs
Cultivating relationships with thought leaders, key customers, and professional organizations
Working in close conjunction with marketing operations to establish appropriate procedures, systems, metrics and infrastructures
Managing Marketing OpEx and marketing mix optimization
Representing PBC marketing position on Promotional Review Committee and PBC Global Commercial Team