Events and Marketing Specialist

LIV-Machobear•Seattle, WA

14h•Onsite

About The Position

Machobear Studios is seeking a Marketing & Events Specialist to support one of their clients in Seattle, Washington. This is an execution-focused role centered on event marketing, local activations, content, and social amplification. The individual will operate proactively and independently, taking overall direction and running with it locally, identifying what needs to happen, surfacing gaps, and keeping marketing-related deliverables moving without requiring constant direction.

Requirements

3+ years of experience in events, social media, experiential marketing, hospitality, lifestyle, real estate or a similar consumer-facing environment
Highly social, outgoing and confident building relationships with new people
Polished and professional, with the ability to represent a premium residential and lifestyle brand
Proactive, organized and comfortable taking ownership in a fast-paced environment
Strong communicator with the ability to manage multiple stakeholders, vendors, agencies and deadlines
Social-media-native, with a strong understanding of Instagram, TikTok and emerging social trends
Comfortable capturing high-quality, social-first photo and video content on a mobile device, with an eye for what makes a moment engaging or shareable
Able to balance creative thinking with strong execution and follow-through
Based in the Seattle area and available for occasional evening and weekend work for events and local activations

Nice To Haves

Professional photography or videography experience is an asset but not required

Responsibilities

Coordinate marketing deliverables, timelines and partners across hosted events, external/community activations, partnerships, fitness/wellness programming and other ongoing activation.
Support event promotion and RSVP strategies to drive attendance, engagement and brand awareness.
Identify opportunities to extend event reach through social media, content, influencers, partners and user-generated content.
Manage communication and coordination with agencies, operational partners, event vendors, creators and other partners in support of event marketing initiatives and activations.
Represent the client at key events and capture high-quality, social-first photo and video content.
Support post-event reporting and identify opportunities to improve future promotion, engagement and social amplification.
Identify relevant local businesses, events, wellness and fitness operators, creators, community organizations and other potential partners and marketing opportunities.
Proactively identify opportunities for local partnerships, activations and community engagement that align with residential, wellness and lifestyle initiatives.
Support outreach, communication and coordination with local partners to develop and execute marketing opportunities.
Stay informed on relevant local events, trends, communities and opportunities that could support the client’s marketing initiatives.
Support day-to-day execution across designated social channels, including scheduling, publishing and real-time event coverage and activation coverage.
Create polished, social-first photo and video content using an iPhone or mobile device.
Capture and coordinate content during events and activations to support timely social amplification, UGC and creator content.
Monitor comments, DMs and engagement, responding where appropriate and escalating enquiries to the relevant team.
Work with Machobear and other partners to identify timely content opportunities and coordinate content shoots and production.
Coordinate partner, agency, creator, event vendor and other external deliverables, timelines and logistics.
Maintain clear communication across partners and ensure responsibilities, deliverables and timelines remain on track.
Proactively follow up on outstanding items, identify gaps or risks and take action to keep initiatives moving.
Ensure partner and vendor work aligns with the client’s brand standards, marketing objectives and event requirements.
Support tracking and reporting on event and activation performance, including RSVPs, attendance, engagement, content performance and amplification.
Identify gaps in promotion, engagement or execution and recommend or implement additional actions where needed.
Support post-event and activation reviews to identify learnings and opportunities to improve future marketing initiatives.
Maintain organized records of marketing activities, partner deliverables and key outcomes.