About The Position

Lovable is hiring an Enterprise Customer Marketer to build our enterprise customer storytelling motion from the ground up. This role involves uncovering powerful customer stories, highlighting customers as heroes, and designing co-marketing programs that provide them with real value. It's a unique opportunity for someone with a blend of storytelling, relationship-building, and operational skills at one of Europe's fastest-growing companies. Lovable enables anyone to build software with any language, used by millions from solopreneurs to Fortune 100 teams. The company is at the forefront of a foundational shift in software creation, offering a chance to change how the digital world works. Lovable-built applications and websites are visited hundreds of millions of times a month, with a rapidly growing enterprise footprint. The team is small, talent-dense, based in Stockholm, and values extreme ownership, high velocity, and low-ego collaboration. They seek individuals who care deeply, ship fast, and aim to make a significant impact.

Requirements

  • 5+ years in customer or product marketing.
  • Experience owning core pillars of a customer marketing program: building customer story pipelines, turning customer insight into content, standing up sales references, and enabling the business on go-to-market proof points.
  • Genuinely strong writer and storyteller, holding yourself to a world-class standard across video, case studies, slides, and web.
  • 0-to-1 operator experience, having launched customer marketing programs from scratch.
  • Ability to anticipate GTM needs and build programs that are easy to discover and hard to ignore.
  • Strong relationship builder, earning trust internally across marketing, CS, sales, and product, and externally with customers.
  • Experience running multi-touchpoint co-marketing programs spanning campaigns, video, and events.
  • AI-native, already using AI to move faster, go deeper, and produce better customer marketing programs.

Nice To Haves

  • Background in PLG, developer tools, no-code/low-code, or AI.
  • Experience pairing customer marketing with sales enablement.

Responsibilities

  • Uncover and tell powerful customer stories, producing world-class video, case studies, and content that makes customers proud to be featured and prospects inspired by what's possible on Lovable.
  • Design and run co-marketing programs that bring customers into campaigns, video series, and events in ways that deliver genuine value back to them, not just to us.
  • Build and own our sales reference program, standing up the one-to-one and one-to-many infrastructure that gives sales the proof they need at the moment they need it.
  • Build and maintain deep relationships with our most strategic customers, ensuring their feedback and insights shape our roadmap, strategy, and positioning through advisory boards, beta programs, and insights sessions.
  • Enable the sales team with the case studies, slides, and customer narratives they need to close, and take ownership of making sure they're discoverable and adopted.
  • Own the operational infrastructure behind customer marketing, logo rights, release forms, and co-marketing agreements, in partnership with legal.
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