Email & SMS Operations Lead

Impact Scale • Vancouver, WA

1d • Hybrid

About The Position

Impact Scale LLC is seeking an execution-focused, highly analytical Email & SMS Operations Lead to join our core campaign operations division. This is a pure, performance-driven operations role focused on launching, monitoring, and aggressively scaling high-volume outbound SMS and email initiatives. In this role, you will work closely with our existing team of campaign managers to protect margins, eliminate media inefficiencies, and scale high-yielding traffic pathways. You will act as the data-driven engine behind our outbound distribution, operating at a high velocity where marginal improvements translate directly into massive scale.

Requirements

• 2–5 years of progressive experience in performance marketing, outbound lead generation, or direct-response campaign operations.
• Deep hands-on experience running, troubleshooting, and scaling high-volume SMS and/or email campaigns.
• Data-focused mindset with advanced proficiency in spreadsheets (Excel/Google Sheets) and direct-response tracking analytics.
• Thorough, native understanding of outbound performance metrics, specifically Earnings Per Click (EPC), ROI, CTR, and deliverability mechanics.
• Highly organized, relentless execution speed, comfortable handling high data volumes, and a clear, responsive communication style.
• Must be local to the Vancouver, WA / Portland Metro area and fully available for in-office collaboration at our Downtown Vancouver office at least 4 days per week (subject to change).

Nice To Haves

• Prior experience operating in high-volume affiliate marketing or complex lead generation environments.
• Deep familiarity with modern outbound compliance frameworks and deliverability best practices (TCPA, CAN-SPAM, 10DLC regulations).
• Exposure to basic campaign scripting tools, engineering automation platforms, or data integration workflows.

Responsibilities

• Launch, monitor, and manage high-volume daily SMS and email campaigns with zero operational friction.
• Continuously monitor live traffic metrics to maximize ROI and ensure all active outbound initiatives operate within high-margin profiles.
• Aggressively monitor inboxing rates, domain health, cell carrier filtering, and Click-Through Rates (CTRs) across diverse messaging providers to protect delivery pipelines.
• Partner closely with other internal campaign managers to rapidly share performance insights, isolate wins, and scale winning strategies across business lines.
• Analyze deep campaign datasets to identify trends and implement rapid adjustments that lift conversion rates and engagement metrics.
• Clean, organize, and optimize incoming lead lists based on historical user engagement, demographic profiles, and conversion history.
• Design and execute complex A/B and multivariate tests on list segments, message timing windows, and specific layout blocks.
• Maintain pristine, real-time performance dashboards, testing logs, and executive campaign reporting frameworks.

Benefits

• Comprehensive medical, dental, vision, and life insurance packages (Available following a standard 90-day introductory period).
• Corporate retirement savings plan options with a traditional 401(k) (Eligible after 90 days of continuous employment).
• Generous Paid Time Off (PTO) allotment and observed holiday schedule.
• Daily catered lunches, a fully stocked premium coffee and tea bar, unlimited snacks, and free garage parking.
• Routine professional development opportunities.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed