Email Marketing Specialist (Temporary/Independent Contractor)
About The Position
Paramount Games is looking for a contractor/temporary Email Marketing Specialist to support campaign execution across our growing portfolio of titles. This is a hands-on, end-to-end role — you'll move fluidly between strategy and execution, owning everything from copy and build to deployment and reporting. You'll work closely with our in-house campaign and design teams, but you need to be able to operate independently and move fast. This is not a strategy-only or copy-only role. The right person is equally comfortable writing subject lines and building journeys in Salesforce Marketing Cloud. This is a temporary role anticipated to last approximately 6 months. Can be a temporary W2 employee or independent contractor if you have your own LLC.
Requirements
- 5+ years of experience in email marketing, CRM marketing, or lifecycle marketing, with at least 3 years of hands-on Salesforce Marketing Cloud experience.
- Hands-on SFMC experience — you've built, QA'd, and deployed in the platform, not just managed vendors who do
- Strong email copywriting chops with a track record of writing for gaming, entertainment, or fan-driven audiences (a plus)
- Familiarity with HTML/CSS email rendering, mobile optimization, and dark mode QA
- Understanding of CRM best practices — segmentation, suppression, A/B testing, deliverability, IP warming
- Comfort working across multiple titles or campaigns simultaneously with shifting priorities
- Clear, direct communicator who can work cross-functionally with creative and campaign teams without heavy oversight
Nice To Haves
- Experience with landing page / email capture flow & tools
- Background in games, entertainment, or IP-driven marketing
- Familiarity with UTM architecture and analytics platforms (Adobe Analytics, GA)
Responsibilities
- Partner with the campaign team to understand program goals, audience segments, and send cadence for each title and activation
- Brief the design team on email creative needs and ensure assets are delivered on-spec for SFMC builds
- Write email copy — subject lines, preview text, headlines, and body — that's on-brand, conversion-focused, and tailored to audience and beat
- Build and QA emails in Salesforce Marketing Cloud using existing branded templates
- Build and manage journeys in SFMC, including segmentation logic, send rules, and suppression lists
- Set up and QA UTM tracking and ensure data capture flows are functioning correctly pre-send
- Deploy emails and monitor send health, deliverability, and engagement metrics post-send
- Manage IP health and sender reputation, flagging any deliverability issues proactively
- Pull and interpret performance reports, surface insights and recommendations to the campaign team
- Maintain organized, well-documented campaign records within SFMC
Benefits
- The hourly rate for this role is $36 - $53.
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What This Job Offers
Career Level
Mid Level
Education Level
No Education Listed
