Intern, Email Marketing Analytics - Remote Fall Internship!

Road ScholarBoston, MA
$3,840 - $3,840Remote

About The Position

Road Scholar is seeking an Email Marketing Analytics Intern to join their Marketing Analytics team for a Fall internship. This remote internship offers the opportunity to gain hands-on experience in daily email campaign execution and generative AI development. The intern will learn about email campaign circulation management, building and analyzing targeted audience segments, and designing and building specialized AI agents in Optimizely Opal. This role is ideal for someone interested in a marketing and data career after college, looking to apply their analytical skills to drive real-world marketing engagement.

Requirements

  • Junior or Senior at an accredited college or university
  • Majoring in a quantitative field (e.g. marketing, business, economics, statistics, mathematics)
  • Analytical, strategic, innovative and flexible team player with an interest in generative AI
  • Familiarity with email marketing concepts or tools (Excel and basic data analysis skills)
  • Productive, organized and able to handle diverse workload in an efficient manner

Responsibilities

  • Select and build targeted audience segments for email campaigns
  • Deploy marketing emails from Braze
  • Report on campaign performance and analyze A/B tests
  • Design, prompt-engineer, and test specialized AI-agents in Optimizely Opal
  • Provide support on special projects, as needed

Benefits

  • A flat stipend of $3,840.00 is paid for this internship.
  • College credit where applicable.
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