Email Developer

Entertainment Benefits Group•New York, NY

6d•$80,000 - $90,000•Remote

About The Position

The Email Developer codes, creates, executes, schedules, and analyzes email programs across multiple platforms and brands. The role partners with internal business stakeholders and Marketing and Product teams to execute and scale campaigns that support business growth, while staying current on email design and coding trends and best practices. This is a work-from-home role. Candidates must live within commuting distance of a local NYC or Miami office to attend quarterly company events, and must be in a state where EBG hires. EBG does not provide sponsorship or hire candidates outside the United States. The position manages end-to-end email production for an e-commerce business, from development and deployment through analysis. It also develops personalized, automated customer journeys using data, logic, and audience segmentation; supports quality assurance and cross-functional campaign coordination; and provides technical guidance and mentorship. The posted salary range is $80,000–$90,000 per year, plus bonus and benefits.

Requirements

At least 5 years of hands-on coding and email production experience using enterprise-level marketing automation platforms or email service providers, ideally in a B2B, DTC, or other high-volume email environment.
Advanced HTML, CSS, and Liquid or AMPscript coding expertise for custom marketing campaigns.
Advanced knowledge of dynamic personalization and audience segmentation.
Understanding of ETL data files and data exchanges, such as JSON and APIs, within marketing automation platforms or email service providers.
Experience with JIRA and strong project management skills.
Knowledge of current email inbox changes, coding standards, and industry standards.
Ability to work independently and collaboratively.
Ability to manage multiple deadline-oriented projects concurrently in a fast-paced environment.
Excellent verbal and written communication skills, including the ability to explain complex ideas clearly and concisely.
Technical and mathematical aptitude and excellent Excel skills.
Knowledge of debugging techniques and browser developer tools.
Experience with cross-device and cross-browser/OS coding techniques for responsive emails.
Ability to use Microsoft Word, PowerPoint, Excel, and Outlook effectively for business purposes; strong Excel skills are required.
Bachelor's degree or an equivalent combination of education and experience.
Must be within commuting distance of a local office in NYC or Miami, in a state where the company hires; candidates must be located in the USA. The company does not provide sponsorship.

Nice To Haves

Experience with version control such as Git, SVN, GitLab, GitHub, or Bitbucket.
Exposure to other programming languages such as TypeScript, Python, or Rust.
Experience with Figma or direct collaboration with UX/UI teams.
Understanding of VML (Vector Markup Language).
Experience in retail, entertainment, sports, or travel.
Experience with Adobe Analytics, Google Analytics, or other marketing automation platforms.
Understanding of CAN-SPAM and email best practices.
Previous experience as a Front End Developer.

Responsibilities

Code complex, customized HTML and CSS email templates from scratch, modify existing templates, and troubleshoot email code.
Provide technical guidance on automating and personalizing email through advanced coding and scripting techniques.
Create responsive, modular email templates using HTML, CSS, and Liquid scripting that connect to data sources and use logic and segmentation to populate dynamic offers.
Develop customer experience and journey flows using logic, rules, and segmentation criteria.
Apply a mobile-first approach and industry best practices to email coding and development.
Use AI-assisted development tools and agents to accelerate email coding, testing, troubleshooting, and architectural enhancements, and integrate AI agents into email and CRM workflows.
Manage end-to-end email production, including coding, development, deployment, and campaign analysis using a major email service provider.
Participate in campaign QA/QC, checking details, links, spelling, products, and content with account managers, marketing leads, and developers.
Coordinate campaign assets, reviews, and approvals with cross-functional account managers.
Collaborate with merchandising and marketing teams on campaign calendars.
Use existing segments and create custom segments for email deployment using data in email service provider platforms; partner with Marketing and Data Analytics on segments beyond the platform's scope.
Solve technical problems related to email campaigns and CRM projects.
Mentor others on coding standards and perform code reviews.