Email Developer

EBG • New York, NY

4d • Remote

About The Position

The Email Developer codes, creates, executes, schedules, and analyzes email programs across multiple platforms and brands. The role partners with internal business stakeholders, Marketing, Product, merchandising, account management, and data analytics teams to deliver and scale email campaigns that support business growth. It includes building responsive, modular email templates and automated customer journeys, applying personalization and segmentation, and managing email production from development through deployment, quality assurance, and analysis. The developer also stays current with email design and coding practices, addresses technical issues, and mentors colleagues on coding standards.

This is a work-from-home role. Candidates must live within commuting distance of a local office in New York City or Miami for quarterly company events and in a state where the company hires. The company does not provide sponsorship and does not hire outside the United States.

Requirements

• At least 5 years of hands-on coding and email production experience with enterprise-level marketing automation platforms or email service providers, such as Salesforce Marketing Cloud or Zeta Global; ideally in a B2B, direct-to-consumer, or other high-volume email environment.
• Advanced HTML, CSS, and Liquid scripting or AMPscript skills for custom marketing campaigns.
• Advanced knowledge of dynamic personalization and audience segmentation.
• Experience using ETL data files and data exchanges, such as JSON and APIs, within marketing automation platforms or email service providers.
• Experience with project management tools such as JIRA, along with strong project management skills.
• Knowledge of current email inbox changes, coding standards, and industry standards.
• Ability to work effectively both independently and collaboratively.
• Ability to manage multiple deadline-driven projects concurrently in a fast-paced environment.
• Excellent verbal and written communication skills, including the ability to explain complex ideas clearly and concisely.
• Technical and mathematical aptitude and excellent Excel skills.
• Knowledge of debugging techniques and browser developer tools.
• Experience with cross-device and cross-browser operating-system coding techniques for responsive emails.
• Ability to use Microsoft Word, PowerPoint, Excel, and Outlook effectively for business purposes; strong Excel skills are required.
• Bachelor’s degree or an equivalent combination of education and experience.

Nice To Haves

• Experience with version control tools such as Git, SVN, GitLab, GitHub, or Bitbucket.
• Exposure to other programming languages such as TypeScript, Python, or Rust.
• Experience with Figma or direct collaboration with UX/UI teams.
• Understanding of VML (Vector Markup Language).
• Experience in the retail, entertainment, sports, or travel industry.
• Experience using Adobe Analytics, Google Analytics, or other marketing automation platforms.
• Understanding of CAN-SPAM and email best practices.
• Previous experience as a Front End Developer.

Responsibilities

• Code complex and customized HTML/CSS email templates from scratch, update existing templates, and troubleshoot email code.
• Provide technical guidance on automating and personalizing emails using advanced coding and scripting techniques.
• Build custom email templates using HTML, CSS, and Liquid scripting, connecting data sources, logic, and segmentation to populate dynamic offers in campaigns and journeys.
• Develop customer experience and journey flows using logic, rules, and segmentation criteria.
• Apply a mobile-first approach and follow industry best practices for email coding and development.
• Use AI-assisted development tools and agents to accelerate coding, testing, troubleshooting, and architectural improvements, and integrate AI agents into email and CRM workflows.
• Manage end-to-end email production for the e-commerce business, including campaign coding, development, deployment, and analysis using a major email service provider.
• Participate in quality assurance and quality control for campaigns, coordinating with account managers, marketing leads, and developers to verify links, spelling, products, content, and other details.
• Coordinate campaign assets, reviews, and approvals with cross-functional account managers.
• Collaborate with merchandising and marketing teams on campaign calendars.
• Use existing audience segments and create custom segments for email deployment using data in email service providers and platforms.
• Partner with marketing and data analytics teams to create custom segments that fall outside the scope of the email service provider.
• Troubleshoot and resolve technical issues related to email campaigns and CRM projects.
• Mentor others on coding standards and conduct code reviews.

Benefits

• Medical, dental, and vision coverage.
• 401(k) match.
• Company-paid short-term and long-term disability coverage.
• Company-paid basic life and AD&D insurance.
• Additional voluntary benefits.
• Flexible work arrangements.
• Three weeks of PTO and five personal days.
• Paid holiday break from Christmas to New Year.
• Paid holidays.
• Fitness centers, depending on location.
• Annual Day of Giving.
• $1,000 per year in TicketsatWork gift cards for full-time employees.
• Bonus.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior