Email Designer

Superpower•San Francisco, CA

About The Position

Superpower is hiring an Email Designer to own the design of emails sent to members throughout their journey, including lifecycle flows, onboarding, results notifications, product launches, newsletters, promotional campaigns, and transactional emails. The designer will make emails visually polished, easy to understand, and effective at encouraging action. The role works closely with the design and content teams: content provides copy and strategy, while design establishes brand standards. The Email Designer translates these into effective email experiences, helps maintain and extend the brand system through reusable email components and templates, and contributes to marketing campaigns or product launches when needed. The role emphasizes hands-on execution, fast iteration, performance-informed design, and direct feedback. Superpower describes itself as a health system working to extend and enhance human life. Its work has developed from lab testing to data aggregation and digital twins, an AI doctor, and peptides. The company reports growing tenfold while halving customer acquisition cost over the past six months, and says it is preparing for further growth. It welcomes talent globally and offers visa sponsorship and potential relocation support to the United States for suitable candidates.

Requirements

3–6+ years of design experience across brand, digital, product, or a combination, with a strong focus on digital.
A portfolio demonstrating range, including product screens, campaign work, web design, and some work outside digital marketing.
Strong fundamentals in typography, layout, color, hierarchy, and interaction design.
Understanding of how email renders across clients and devices.
Comfort with ambiguity and context-switching, including the ability to reprioritize quickly without losing quality.
Ability to work quickly while maintaining craft.
Proficiency in Figma.
Self-directed and proactive approach to work.
Genuine care about health, wellness, or human performance.

Nice To Haves

HTML/CSS email coding.
Familiarity with Klaviyo, Customer.io, Braze, or similar tools.
Lifecycle or CRM design experience with results to show.
Motion, GIF, or video skills.
Early-stage startup experience.
A background in health, wellness, or mission-driven work.
Experience with prototyping, basic motion, or front-end code.

Responsibilities

Own email design end to end, including lifecycle and automated flows, campaigns, newsletters, and transactional emails.
Partner with the content team on email structure, hierarchy, and the relationship between copy and visuals.
Work with the design team to align email with the brand system and extend it with email components and templates.
Build modular, reusable templates that help the team ship faster without sacrificing quality.
Design for real-world email rendering, including mobile-first layouts, dark mode, and differences among email clients.
Use performance data such as open rates, click-through rates, and conversions to guide design, and run tests to identify what works.
Ship quickly and iterate, treating an initial version as a starting point for learning.
Give and receive direct feedback.
Contribute to marketing campaigns and product moments outside the email channel when the team needs support.