Email & Communications Specialist

Revelation Pharma LLCKennesaw, GA
$65,000 - $75,000

About The Position

Revelation Pharma operates a multi-pharmacy, multi-brand marketing ecosystem spanning patient audiences, providers, the pharmacy industry, and local communities. As we scale, consistent and timely communication across every channel is a competitive advantage — and this role is the engine behind it. The Email & Communications Specialist sits within Marketing Operations (Shared Services) and serves as the central hub for all email and text communications across every workstream: Patient Marketing, Provider Lifecycle, Marketing Operations, Sales, and Operations. This is not a siloed execution role. You will work directly with stakeholders across the business — including Sales and Pharmacy Operations — to align communication timing, message consistency, and automation performance with real business outcomes. You will own the review and approval process end-to-end: setting deadlines, chasing down stakeholders, and holding the line so sends go out on time and on-brand. If you thrive in organized chaos, enjoy being the person everyone depends on to make communications actually happen, and love the craft of a well-timed, well-built email or text sequence, this role was built for you.

Requirements

  • 2–5 years of hands-on experience managing email and/or SMS communication platforms (HubSpot, Klaviyo, Mailchimp, Salesforce Marketing Cloud, or similar)
  • Demonstrated experience building and optimizing automated email and text workflows — not just executing manual sends
  • Proven ability to manage multi-stakeholder review processes and hold people to deadlines without losing relationships
  • Comfort working cross-functionally with Sales, Operations, and clinical teams — not just Marketing
  • Highly organized with the ability to manage many concurrent campaigns across multiple audiences and brands
  • Strong attention to detail: brand consistency, compliance standards, and QA are non-negotiable for you
  • Proficiency in Canva or comparable design tools
  • A proactive, direct communicator who brings structure and clarity — not chaos — to complex workflows
  • Comfortable operating in a fast-scaling environment where the playbook is still being written

Nice To Haves

  • Experience with review aggregation platforms (Birdeye or similar) is a plus

Responsibilities

  • Maintain a master communications calendar that provides full visibility across all workstreams and surfaces conflicts, dependencies, and gaps before they become problems.
  • Set content deadlines and approval windows for every campaign and send.
  • Proactively route drafts to the right reviewers (Marketing, Clinical, Regulatory, Sales, Ops) and track status in real time.
  • Follow up consistently and assertively with stakeholders who are behind — this role requires comfort holding people accountable across all levels of the organization.
  • Escalate bottlenecks quickly to the Marketing Operations Lead when timelines are at risk.
  • Maintain documentation of approvals, version history, and compliance sign-offs for every send.
  • Build, QA, and deploy email and SMS/text campaigns across the network (pharmacy-level and corporate).
  • Manage campaign calendars and coordinate send schedules to avoid audience fatigue or message conflict.
  • Guarantee brand voice, visual standards, and CAN-SPAM/HIPAA compliance on every send.
  • Build and maintain email templates and shared asset libraries in HubSpot and Canva.
  • Create lightweight visual assets to support campaign needs.
  • Own the provider email program end-to-end: plan and execute product launches, quarterly and seasonal promotions, and ongoing provider communications in close coordination with the Provider Lifecycle lead.
  • Own and optimize triggered email and SMS sequences across patient, provider, and operational workflows.
  • Audit existing automations regularly for deliverability, engagement decay, and logic gaps.
  • Partner with Marketing Ops and Sales to design and build new automation workflows that support lead nurturing, patient retention, and provider engagement.
  • Identify opportunities to reduce manual sends through smart automation and bring recommendations to the Marketing Operations Lead.
  • Collaborate with the CRM and Data & Analytics teams to ensure segmentation and trigger logic reflects real-time data.
  • Maintain and manage HubSpot contact lists, segmentation logic, and communication suppression rules.
  • Apply and enforce brand guardrails and compliance standards across all channels.
  • Maintain CAN-SPAM and HIPAA compliance; coordinate with Clinical or Regulatory as needed.
  • Monitor list health: deliverability rates, bounce management, unsubscribe trends.
  • Manage consistent patient communication programs via email and text, including refill reminders and adherence campaigns.
  • Monitor patient reviews and route negative feedback to the appropriate pharmacy leadership.
  • Deliver monthly reports on refill trends, review performance, and engagement metrics.
  • Pull and analyze monthly email and SMS performance metrics (open rate, CTR, deliverability, conversions, unsubscribes).
  • Track list growth, automation performance, and highest-performing campaigns across workstreams.
  • Synthesize insights and surface recommendations to the Marketing Operations Lead.
  • Integrate reporting into master Marketing Ops dashboards.
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