EDU Advantage Marketing Representative

B&H Photo•New York, NY

About The Position

Under supervision, the EDU Advantage Representative develops company brand loyalty among college students, particularly consumers of photo, video, and professional audio products. The representative executes all aspects of marketing campaigns at schools, presenting B&H and vendor products and services. The role aims to maximize the visibility and exposure of the company’s products and services so photo, video, and audio equipment become synonymous with the B&H brand.

Requirements

  • Advanced networking skills.
  • Professional phone demeanor and articulate communication skills.
  • Analytical thinking and quick problem-solving ability.
  • Interpersonal skills for working within a team environment.
  • Attention to detail and the ability to think quickly.
  • Knowledge of B&H product lines.
  • Valid driver’s license and willingness to drive.

Nice To Haves

  • At least 1–2 years of experience leading marketing campaigns.
  • Product knowledge in photo, video, or audio equipment.

Responsibilities

  • Promote the B&H organization, products, and services in a positive manner.
  • Build customer relationships through the EDU Advantage program.
  • Develop relationships with schools to host student events that promote and increase visibility and exposure.
  • Strategize, organize, and coordinate student events.
  • Develop marketing strategies based on feedback and data from student events and contact with school representatives.
  • Expand the student community through engagement with EDU programming.
  • Travel frequently as required.
  • Communicate with manufacturer representatives.
  • Perform other duties as assigned by the manager.
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