EDU Advantage Marketing Representative

B&H Photo Recruiting Department•New York, NY

12d•$60,000 - $67,000

About The Position

Under supervision, the EDU Advantage Marketing Representative works to build B&H brand loyalty among college students, particularly those interested in photo, video, and professional audio. The representative carries out marketing campaigns at schools, presenting B&H and vendor products and services to increase their visibility and exposure and associate photo, video, and audio equipment with the B&H brand. The role involves developing relationships with schools and students, planning and coordinating student events, and using event feedback and other data to inform marketing strategy. Frequent travel is required, and the representative communicates with manufacturer representatives and performs other duties as assigned by the manager.

Requirements

Advanced networking skills.
Professional phone demeanor and articulate communication skills.
Analytical thinking and quick problem-solving skills.
Ability to exercise interpersonal skills within a team environment.
Detail-oriented and quick-thinking.
Knowledge of B&H product lines.
Valid driver’s license and willingness to drive.
Minimum 1–2 years of experience leading marketing campaigns.

Nice To Haves

Product knowledge in photo, video, or audio equipment.

Responsibilities

Promotes the B&H organization, products, and services in a positive manner.
Builds customer relationships through the EDU Advantage program.
Develops relationships with schools to host student events that promote and increase visibility and exposure.
Strategizes, organizes, and coordinates student events.
Develops marketing strategy based on feedback and data from student events and contact with school representatives.
Expands the student community through engagement with EDU programming.
Travels frequently as required.
Communicates with manufacturer representatives.
Performs additional duties as assigned by the manager.