eCommerce Promotions Specialist

Carnival Corporation•Fort Lauderdale, FL

7d•Hybrid

About The Position

The eCommerce Promotions Specialist is an individual contributor within Digital Commerce and Experience, responsible for web promotions on Princess.com and the booked-guest pre-cruise experience in Manage Booking. The role owns the promotional calendar and campaign delivery, including content accuracy, campaign setup, quality assurance, testing, optimization, and performance reporting. It works cross-functionally with content publishing, creative, product marketing, global digital partners, and international market teams to improve the digital customer experience and grow cruise and pre-cruise add-on conversion, volume, and revenue. The position involves managing promotional content from intake through launch, coordinating and evaluating tests, analyzing performance data, resolving publishing or live-site issues, and recommending optimization actions. It is classified as in-office: employees work from a designated Princess office Monday through Thursday and may work from home on Fridays. Travel is expected to be no or very little. The work is primarily in a climate-controlled office with minimal safety or health hazards; it requires remaining stationary at a desk and/or computer for extended periods, with reasonable accommodation available.

Requirements

Bachelor's degree in Marketing, eCommerce, Web Design, Development, Merchandising, or a related field, or an equivalent combination of relevant education, experience, and training.
Must be legally authorized to work in the United States; employment visa sponsorship or transfer is not available.
Experience in an eCommerce environment with hands-on exposure to website optimization, web merchandising, digital marketing, promotional content, and digital testing.
Working knowledge of HTML and CSS.
Strong Excel and PowerPoint skills, business acumen, and ability to communicate with stakeholders at multiple levels.
Strong analytical thinking, attention to detail, quality assurance discipline, stakeholder communication, project coordination, and ability to translate performance data into recommendations.
Ability to manage multiple promotions and deadlines, collaborate with cross-functional partners, troubleshoot issues, present results clearly, and maintain reliable attendance and professionalism.

Nice To Haves

Experience with website testing tools such as Adobe Target.
Experience with Adobe Creative Design Suite, JIRA, Tableau, Adobe Analytics, and AEM 6.4 or higher.

Responsibilities

Lead web promotional content projects from intake through launch, using rapid testing, measurement, and iteration to improve site experience and performance.
Build, maintain, and optimize the strategic promotions calendar; prioritize campaign ideas, track past results, and identify opportunities by audience, product, and site area.
Partner with content publishing, creative, product marketing, global digital partners, and international market teams to develop, publish, QA, and maintain accurate promotions across Princess.com and Manage Booking.
Execute and monitor A/B, multivariate, dynamic, and segment-based promotional tests; troubleshoot pre-launch and live-site issues; and communicate launch plans and results to stakeholders.
Analyze promotion and test performance using eCommerce, web analytics, and business data, then identify opportunities and recommend actions to grow bookings, add-on sales, conversion, and revenue.
Author, review, update, and manage AEM promotional content, links, imagery, landing pages, and campaign experiences; implement successful tests in production and retire underperforming experiences.