eCommerce Merchandising Specialist

Trulieve•Tallahassee, FL

1d•Remote

About The Position

The eCommerce Merchandising Specialist owns and optimizes day-to-day digital merchandising across assigned markets on Trulieve’s website and mobile app. The Specialist independently manages complex merchandising workflows, analyzes customer and site-performance trends, recommends improvements, and drives issues to resolution across product information management (PIM), category merchandising, promotional setup, product discovery, linking, and navigation. The role partners with IT, Marketing, Creative, CRM, and Retail to keep the digital storefront accurate, compliant, customer-focused, and aligned with market priorities. The position is part of the Digital Marketing business unit, supports assigned markets, and requires a Northeast resident. Remote work is available. The role reports to the Manager, eCommerce Marketing. Trulieve offers a comprehensive benefits package including paid time off. Salary is commensurate with experience.

Requirements

Bachelor’s degree in marketing, advertising, eCommerce, business, information technology, or a related field plus at least 3 years of relevant experience; alternatively, at least 5 years of equivalent eCommerce, digital merchandising, web content, or catalog-management experience in lieu of a degree.
Demonstrated experience independently managing digital merchandising workflows across multiple products, campaigns, locations, or markets.
Working knowledge of eCommerce platforms, Product Information Management (PIM), content management systems, product taxonomy, promotional workflows, and digital quality assurance.
Experience investigating merchandising or promotional issues, identifying root causes, coordinating cross-functional resolution, and documenting outcomes.
Ability to interpret web analytics and customer-behavior data and turn findings into actionable merchandising recommendations.
Strong judgment, organization, and attention to detail, with the ability to prioritize multiple time-sensitive launches, audits, and issue resolutions.
Effective written and verbal communication skills, with the ability to influence cross-functional partners and clearly escalate risks, decisions, and recommended actions.
Ability to work in a fast-paced environment with flexibility for occasional nights and weekends based on launch and promotional needs.
Must be a Northeast resident.

Nice To Haves

Hands-on experience with Adobe Commerce (Magento), Adobe Experience Manager (AEM), SAP, Talon.One, GA4, or comparable platforms.
Experience in retail, CPG, or another regulated, multi-location, or high-volume eCommerce environment.

Responsibilities

Own digital merchandising execution for assigned markets across the website and mobile app, including product setup, attributes, imagery, categorization, category placement, linking, navigation, and onsite search readiness.
Independently manage complex pricing, discount, and promotional merchandising workflows; validate setup and launch timing, identify root causes of errors, and coordinate resolution with IT, Marketing, Creative, CRM, and Retail.
Lead launch-readiness reviews for new products, back-in-stock items, campaigns, and market-specific promotions, confirming brand, compliance, content, and customer-experience requirements before and after launch.
Establish and maintain audit standards for assigned markets; prioritize issues by customer and revenue impact, document findings, assign or escalate actions, and track them through resolution.
Analyze GA4, onsite search, product-discovery, customer-journey, and conversion data to identify trends and recommend merchandising or content improvements.
Translate business priorities, promotional calendars, and state-level inventory considerations into clear digital merchandising plans and execution requirements.