Downstream Marketing Associate - IVS

Stryker•Portage, MI

2d•$59,900 - $108,300•Onsite

About The Position

As a Marketing Associate on Stryker's IVS team, you will help plan and implement projects that support the marketing function. You will interact directly with product managers to identify new marketing opportunities, prepare regular marketing activity reports, and respond to questions from the sales organization. The role involves understanding competitors, customers, customer needs, and product use; supporting marketing plans, budgets, pricing, sales training, and communications; and tracking marketing performance and customer satisfaction. The associate is expected to become a subject matter expert for applicable products or product lines and support the on-label use and promotion of products. This position is onsite and involves 50% travel.

Requirements

Bachelor’s degree.
0+ years of work experience.
Excellent presentation and interpersonal communication skills.
Strong analytical and problem-solving skills.
Ability to manage multiple projects while delivering on established timelines.
Ability to be persuasive in the absence of organizational authority.
Must be able to understand and work within complex interdivisional procedures and policies.
Demonstrated proficiency in Microsoft Office, including Excel, Word, and PowerPoint.

Nice To Haves

MBA.

Responsibilities

Understand key competitors and their relative strengths and weaknesses.
Understand customer groups, including why customers buy the product or service.
Identify critical customer needs and preferences.
Provide customer feedback to marketing leadership.
Aid in constructing the marketing plan.
Understand basic budget management principles.
Apply general marketing principles such as segmentation, targeting, and positioning.
Serve as the subject matter expert for applicable products or product lines and field technical questions.
Support sales training initiatives and programs throughout the year.
Support the on-label use and promotion of all products.
Understand and support setting prices and maintaining product or portfolio margins.
Understand commonly used internal and external communication goals, tools, and formats.
Use appropriate scorecards to track results.
Track existing KPIs and report results to the organization.
Share basic customer satisfaction input trends with the salesforce.
Plan and implement projects that support the marketing function.
Interact with product managers to identify new marketing opportunities.
Prepare regular marketing activity reports and respond to questions from the sales organization.