District Sales Manager

Sysco•Cheyenne, WY

About The Position

The District Sales Manager (DSM) manages sales performance and development among Sales Consultants (SCs), building a performance culture and coaching the team to achieve profitable planned case and gross profit growth. The position supports a team primarily located in Wyoming, Western Nebraska, and portions of Kansas, and includes travel of up to 25%. The DSM leads district sales execution, customer engagement, territory planning, and implementation of company strategies and initiatives. The role also encompasses customer relationship management and other operational sales management duties.

Requirements

  • High school education required.
  • At least 2 years of experience successfully growing profitable sales in the foodservice industry.
  • Excellent interpersonal skills and ability to work with a variety of stakeholders.
  • Ability to derive insights through probing questions and collaborative problem-solving.
  • Strong organizational and project management skills, including ability to execute multiple initiatives autonomously.
  • Ability to thrive in a fast-paced work environment.
  • Ability to use Sysco’s proprietary CRM tool for planning and forecasting sales growth.
  • Mastery of consultative selling, marketing principles, prospecting, networking, coaching, and negotiation skills.
  • Ability to coach, counsel, train, and direct associates; supervise and motivate others.
  • Ability to write reports and business correspondence.
  • Ability to develop new business, grow existing accounts, and qualify prospects.
  • Ability to research customer needs, recommend suitable products and services, and provide customer product information and training.
  • Ability to review sales and gross profit data and perform sales-related administrative duties.
  • Must be currently authorized to work in the United States.
  • Ability to perform each essential duty satisfactorily; reasonable accommodations may be made for individuals with disabilities.

Nice To Haves

  • Bachelor’s degree in a related field, such as business administration, or equivalent relevant industry experience.
  • 5 or more years of foodservice sales experience.

Responsibilities

  • Manage the performance and development of Sales Consultants within the district.
  • Conduct an average of 3–5 one-on-one sales work-withs per week to coach and direct Sales Consultants.
  • Lead and facilitate Friday district meetings to educate and motivate the team and encourage behavior changes that drive sales.
  • Lead customer engagement efforts, enabling Sales Consultants to offer customers expanded service channels, technology tools, value-added services, and team selling.
  • Use sales support resources and tools to maximize Sales Consultants’ consultative time.
  • Use the CRM to manage sales planning, prospecting, and daily customer engagement, and promote productive use of Sysco 360.
  • Deliver Sysco brand results and manage district conversion opportunities.
  • Support and promote national campaigns and promotions.
  • Provide coaching, training, and timely feedback to develop consultative selling skills, using the Sysco Way to Sell, CMP, and QPP processes.
  • Execute territory planning and management.
  • Build independent relationships with top customers and high-value prospects.
  • Champion company initiatives and implement center-led strategy within the district.
  • Perform additional sales management and operational duties, including customer relationship management.
  • Develop new business, penetrate existing accounts, and minimize lost business to achieve profitable sales growth and territory objectives.
  • Identify and qualify prospects in line with company account stratification goals.
  • Research customer business needs and develop appropriate product and service mixes.
  • Evaluate market trends and recommend products based on customers’ business needs and goals.
  • Stay informed about market conditions, product innovations, and competitors’ products, prices, and sales, and share relevant information with customers.
  • Answer customer questions about products, prices, availability, and product use, and provide product information and practical training to customer personnel.
  • Communicate about and collect accounts receivable as necessary, working with the credit department and clients to collect balances under approved credit terms.
  • Manage deliveries according to the transportation department’s published routing schedule.
  • Troubleshoot order-process issues, including out-of-stock, special-order, and low-inventory items.
  • Participate in company functions, promotions, customer visits, customer events, and general sales and district meetings.
  • Review and analyze daily and weekly reports, including special-order requests, customer bid files, and sales and gross profit margin data.
  • Complete administrative duties such as preparing budgets and reports, maintaining sales records, processing credits and pickup requests, preparing quotes and menu suggestions, and filing reports.
  • Participate in ongoing training and assist with training new employees as requested.
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