Distribution Marketing Manager

Johnson Controls • Westford, MA

8d

About The Position

The Distribution Marketing Manager manages marketing activities for Johnson Controls’ Security Products business across North American distribution channels. The role provides marketing expertise to create and execute programs that increase share of wallet and expand channel and customer influence. It maximizes program return on investment by managing measurable performance across digital and traditional marketing plans.

The manager serves as the primary marketing contact for distribution activities, builds relationships with distributor marketing teams and partners, and leads marketing strategy and brand activations through distribution. The role supports distributors and internal stakeholders with marketing strategies, campaigns, product launches, and materials; manages co-op and market development funds; and establishes best practices across geographic regions.

Requirements

• Bachelor’s degree in marketing, communications, or business, or equivalent combined education and experience.
• Advanced experience in multi-channel marketing.
• Experience developing external relationships with marketing and sales executives and influencing decision-making to advance initiatives.
• Ability to think critically and systemically to develop effective strategies and achieve accountable business results.
• Self-starter mentality and a positive attitude.
• Ability to adapt to changes in business, customer, and consumer needs.
• Ability to collaborate and influence in a matrix environment while balancing business and functional priorities.
• Excellent written and verbal English communication skills.
• Ability to make decisions based on rigorous analysis of information.

Nice To Haves

• Experience with security products is a plus.

Responsibilities

• Serve as the main point of contact for marketing efforts involving distribution activities.
• Build and maintain relationships with distributor marketing teams, including regular collaboration to feature Johnson Controls content in distributor promotions, email campaigns, social media, and websites.
• Lead marketing strategy and brand activations through distribution partners.
• Develop, implement, and execute a formalized distributor program in proactive collaboration with Channel Sales teams.
• Provide marketing support to distributors across North America and serve as the contact for their marketing efforts.
• Collaborate with product marketing teams to launch products and drive demand through distribution partners.
• Develop marketing strategies and materials to help internal stakeholders across functions promote campaigns through distribution.
• Develop relationships with top distribution partners through recurring touchpoint calls.
• Serve as a subject matter expert on distribution partners’ needs and pain points.
• Manage co-op and MDF budgets and work with the design team to develop print, digital, and video assets for in-store marketing, email promotions, brochures, and distributor brand pages.
• Establish best practices for adoption across geographic regions.
• Manage marketing programs against measurable performance and maximize return on investment across digital and traditional plans.

What This Job Offers

• Job Type: Full-time
• Career Level: Manager