Director, Youtube

Podcast Management Inc•Indianapolis, IN
•Onsite

About The Position

The Director, YouTube leads Audiochuck’s YouTube content operation, combining hands-on daily channel management with execution of the company’s long-term, multi-channel strategy. The role is accountable for channel operations, editorial quality across published content and packaging, and using analytics to guide performance and decisions. The Director develops recurring formats, tests platform features, and applies performance data to programming. They treat titles and thumbnails as editorial decisions that must reflect Audiochuck’s voice and ethical standards for true crime storytelling. The role owns the annual YouTube operating plan, leads new channel launches, manages the Channel Manager and YouTube Producer, and serves as the company’s YouTube subject-matter expert. This is a hands-on builder role establishing the function as Audiochuck grows its video audience. This is a full-time, in-person position in Indianapolis, Indiana. Occasional evening or weekend work may be required to support release schedules and time-sensitive channel issues.

Requirements

  • At least 8 years of experience growing and running YouTube channels at a publisher, newsroom, podcast network, or other content company.
  • At least 4 years of people management experience, ideally building or scaling a team.
  • Track record of programming and packaging a high-volume channel slate that reaches millions of viewers, and launching new channels or shows on YouTube.
  • Experience owning a budget, managing vendors and contractors, and presenting strategy and results to C-suite leadership.
  • Expert knowledge of YouTube discovery, including recommendations, search, and browse, and how packaging, pacing, and publishing cadence affect audience growth.
  • Fluency in YouTube Studio analytics, including retention curves, click-through rate, average view duration, and traffic sources, and the ability to act on data.
  • Hands-on experience with Shorts, Community posts, Content ID, copyright disputes, and YouTube monetization.
  • Strong editorial instincts and clean writing, with examples of titles and thumbnails that earned clicks without sacrificing brand credibility.
  • Comfort reviewing and making light edits in Adobe Premiere Pro, DaVinci Resolve, or comparable software.
  • Proven ability to lead cross-functionally, maintain high quality standards, and own audience growth goals.

Nice To Haves

  • Bachelor’s degree in Journalism, Media Production, Communications, or a related field, or equivalent professional experience.
  • Experience in true crime, investigative journalism, or video podcasting.
  • Experience developing on-camera talent for YouTube.
  • Familiarity with ethical reporting standards for sensitive subject matter, including victims and families.

Responsibilities

  • Execute and deliver on Audiochuck’s long-term YouTube channel strategy.
  • Build and own the annual YouTube operating plan, including programming slate, publishing cadence, growth targets, and 6-, 12-, and 18-month benchmarks.
  • Lead planning and business cases for new channel launches and develop a repeatable launch playbook.
  • Direct day-to-day channel execution, including scheduling, publishing, and platform management.
  • Design structured tests of formats, packaging, and YouTube features; scale successful approaches and discontinue unsuccessful ones.
  • Pilot video formats, series ideas, and on-camera talent, and coach talent from pilot through ongoing series.
  • Own full-episode headlines and thumbnails and approve full-episode scheduling and publishing.
  • Draft episode video descriptions and stay hands-on with packaging.
  • Set the Shorts slate, select episode segments for Shorts, and approve clips, scripts, thumbnails, and titles.
  • Be accountable for Shorts production quality and original YouTube Shorts.
  • Ensure videos, Shorts, and thumbnails meet Audiochuck’s editorial standards, including factual accuracy, captions, and on-brand voice.
  • Own audience growth across Audiochuck’s YouTube channels, including organic subscribers, returning viewers, and watch time.
  • Optimize channels, including playlists, end screens, cards, channel pages, and back catalog.
  • Drive cross-channel promotion and linking across Audiochuck shows and channels.
  • Build reporting and benchmarks for leadership to track progress against the operating plan, and share data-backed insights and recommendations.
  • Monitor copyright claims and coordinate with producers, music services, and legal to resolve disputes.
  • Consult on post-publication editorial decisions and ensure channel actions are carried out promptly.
  • Manage the YouTube budget, including production contractors, editing tools, and vendors.
  • Evaluate, select, and manage YouTube vendors, and drive resource planning as the slate grows.
  • Manage, coach, and develop the Channel Manager and YouTube Producer while contributing to daily operations.
  • Build the YouTube team as it scales, including hiring, onboarding, and career development.
  • Partner with producers, Publishing Ops, and Revenue Ops to move video content smoothly from edit to publish.
  • Advise show leads and the executive team on YouTube strategy, risks, and opportunities, and keep teams current on platform changes.
  • Manage Audiochuck’s relationship with YouTube partner managers and represent the company externally with creators, vendors, and industry partners.

Benefits

  • Comprehensive medical, dental, and vision coverage.
  • 401(k) retirement plan with employer match.
  • Generous paid time off.
  • Paid parental leave.
  • Team events and company-sponsored activities.
  • Commitment to intentional leadership development.
  • Dedication to company culture and promoting mental health.
  • Collaborative and passionate team aligned around advocacy and impact.
  • Opportunity to build Audiochuck’s YouTube function from the ground up.
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